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Marketing Manager Job at Hatch in Chicago

Marketing Manager Job at Hatch in Chicago

MediabistroChicago, IL, United States
2 days ago
Job type
  • Full-time
Job description

Overview Location : Chicago, IL (Hybrid)

Salary Range : $65,000–$80,000

About Hatch :

Hatch Dispensary operates trusted cannabis retail stores in Addison and Wheeling, IL. We are known for our education-first approach, high-quality products, and welcoming customer experience. We’re looking for a talented Marketing Manager who’s ready to roll up their sleeves and take our sales to the next level.

About the Role This is a hands-on role perfect for a well-rounded marketer who’s excited to work across marketing strategy; pricing / merchandising; vendor negotiations and weekly promotions / discounts; loyalty program management (weekly emails, SMS), in-store signage, social media, and community outreach. You’ll collaborate closely with the operations and purchasing teams, execute campaigns, and help shape the voice of our brand — with the support of leadership. We are looking for someone creative, flexible, and who has a collaborative approach.

Responsibilities Work with VP of Operations to set marketing strategy and develop marketing campaigns to maximize store traffic / revenue

Plan and execute weekly promotional campaigns across email, SMS, and in-store

Work closely with VP of Operations to negotiate all pricing, promotions and discounts with vendors

Plan and manage the weekly marketing calendar (i.e. weekly promotions and discounts) and ensure all promotions go out on time

Manage loyalty program, including build and send emails / SMS messages using Alpine IQ (training available)

Plan and manage all social media

Manage in-store signage (digital and non-digital)

Plan and manage all community outreach

Manage digital ad strategy, including SEO and paid search

Write compelling, on-brand copy for marketing assets and social posts

Collaborate with store managers and vendors to support local promotions and events

Report on campaign performance and share learnings with leadership

Perform analytics across all efforts (loyalty, pricing, discounts, promotions, etc) in an effort to continually dial-in / improve marketing effectiveness

Maintain brand consistency across channels (including app, menus, and signage)

Manage customer reviews (mainly google) and manage / respond to all inbound email messages

Qualifications 2–4 years of marketing experience, preferably in retail / restaurants, CPG, or cannabis

Strong writing, organization, and attention to detail

Strong problem-solving skills

Exceptional multi-tasking skills

Experience with email marketing platforms (Alpine IQ, Klaviyo, or similar)

Canva or basic graphic design skills a plus

Experience with using Excel for analytics a plus

Comfortable working independently in a fast-paced environment

Passion for cannabis and community-driven brands

Must have reliable transportation and be able to travel to Addison and Wheeling, IL

What You’ll Get A chance to own real projects and grow quickly

Exposure to high-impact marketing in a booming industry

Flexible work environment with hybrid opportunities

Seniority level Entry level

Employment type Full-time

Job function Marketing and Sales

Industries Retail

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Marketing Manager • Chicago, IL, United States