Digital Advertising Specialist Job at The Shipping Store in Las Vegas

Position : Digital Advertising Specialist

Reports To : Marketing Manager

Job Type : Full-time, Exempt, In-Office

Location : Las Vegas, NV 89120

Pay : $65,000 - $70,000

Position Summary : The Digital Advertising Specialist would be responsible for executing key initiatives across our Amazon Marketplace aimed at driving company and brand revenue growth. This includes, but is not limited to, managing PPC advertising, optimizing product pricing, overseeing Brand Tailored Promotions, refining B2B offers, and ensuring high-quality listing management. The Specialist will be expected to monitor and improve the return on investment (ROI) of all marketplace activities, using data-driven decision-making and performance analysis to guide advertising strategy and resource allocation across The Shipping Store brands.

Essential Duties & Responsibilities :

• Leverage quantitative insights to drive continuous improvements in PPC performance and spend efficiency.
• Utilize Amazon data and market trends to shift keywords and / or listings to garner more clicks and conversion.
• Responsible for the regular monitoring and improvement of all Amazon listings for The Shipping Store's three brands.
• Suggest and improve process implementation of Amazon Listings to improve revenue and reduce expense.
• Oversee the day-to-day marketplace tasks as assigned.
• Ensure daily product and listing maintenance.

REQUIRED Knowledge, Skills, and Abilities

REQUIRED Experience and Education

Physical Demands and Work Environment :