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Partnerships Director (Northeast)

Partnerships Director (Northeast)

SweatPalsMinneapolis, MN, US
1 day ago
Job type
  • Full-time
Job description

Partnerships Director

Life feels bigger, brighter, and better when we move together. Sweatpals exists to capture and harness that energy, turning ordinary days and cities into playgrounds of connection, growth, and joy. We believe fitness is more than a workout. It's a catalyst for community, a launchpad for builders, and a place where passion becomes a real career. We're rewriting the playbook with more color, more movement, and more joyhelping hosts turn their ideas into movements and their movements into thriving businesses.

As Partnerships Director at Sweatpals, you'll be the confident catalyst sparking transformative partnerships across the Northeast territoryNew York City, Boston, Philadelphia, and DC. This senior role is for a bold builder who's ready to challenge the old rules and clear the way for new ones. You'll ignite exclusive relationships with established fitness businesses, showing them how to get out of their heads and into motion.

You're not here to follow the playbookyou're here to rewrite it. Working with SDRs and cross-functional teams, you'll prove that when passion meets platform, isolated business owners become empowered entrepreneurs. This is about turning the frustration of the day-to-day into fuel for discovery, movement, and building something better. Be the Movementnot just in what you sell, but in how you transform an entire industry.

Core responsibilities include :

Be the movement : territory strategy

  • Own the Northeastfrom NYC's boutique studios to Boston's fitness innovatorswith the courage to shake things up
  • Target Tier 3+ accounts ready to embrace daylife energy and turn their passion into real careers
  • Build territory plans that welcome discomfort, challenge norms, and prove fitness is better together
  • Identify fitness businesses stuck in complacency, ready to be ignited by possibility
  • Create the spark that turns isolated business owners into empowered entrepreneurs

Think like a builder : partnership execution

  • Lead complex sales cycles with the confidence that sparks change
  • Navigate multi-stakeholder decisions with bold curiosity and genuine care
  • Structure exclusive partnerships that turn "have an idea" into "launch a career"
  • Show enterprise businesses how to move from morning hangover to FirstLight energy
  • Close deals that prove movement without limits creates success without bounds
  • Drive $1M+ in annual contract value while living our core value : Be the Movement
  • Lead with care : cross-functional collaboration

  • Partner with SDRs to identify hosts ready to transform hitting snooze into "let's go" energy
  • Work with Customer Success to ensure every launch feels like a high-five moment
  • Collaborate with Product and Marketing to amplify what makes movement irresistible
  • Be the vibe setter in executive planning, bringing the energy everyone feels when you walk in
  • Roll up your sleevesno egos, no ivory towersand get hands dirty to make things better
  • Relationship building & networking

  • Build relationships with C-level executives ready to welcome discomfort and grow
  • Develop partnerships with industry leaders who believe in movement over stagnation
  • Be the space maker where fitness innovators feel seen, safe, and free to dream bigger
  • Represent Sweatpals at major events with the confidence that's contagious
  • Cultivate a network of builders ready to turn daylife into their life's work
  • Sales excellence

  • Conduct discovery that uncovers where businesses are comfortable in complacency
  • Deliver presentations that ignite possibility and turn skeptics into believers
  • Navigate procurement with the bold confidence that comes from genuine belief
  • Address objections by showing the path from isolated to empowered
  • Forecast with the clarity that comes from focused, fast, and frictionless execution
  • Key performance indicators include :

  • Annual contract value (ACV) and total contract value (TCV) achievement
  • Exclusive partnership conversion rate for Tier 3+ accounts
  • Territory market share and penetration metrics
  • Average deal size and contract length
  • Pipeline velocity and forecast accuracy
  • Net revenue retention for acquired accounts
  • Required qualifications include :

  • 8-10 years of successful B2B sales experience in SaaS or marketplace businesses
  • Proven track record closing enterprise deals worth $100K+ in annual contract value
  • Experience selling to fitness, wellness, or hospitality industries preferred
  • Demonstrated ability to navigate complex sales cycles with multiple stakeholders
  • Strong business acumen with ability to build compelling financial models
  • Exceptional negotiation skills and executive presence
  • Excellent communication and presentation abilities
  • Self-motivated with strong organizational skills
  • Experience working with or managing SDR resources
  • Bachelor's degree or equivalent experience
  • Preferred qualifications include :

  • MBA or advanced degree in business or related field
  • Existing relationships within Northeast fitness and wellness community
  • Experience with marketplace or multi-location business models
  • Track record of exceeding $1M+ annual quotas
  • Knowledge of fitness industry economics and competitive landscape
  • Experience competing against or working with ClassPass, MindBody, or similar platforms
  • Demonstrated thought leadership through speaking or writing
  • What you'll learn & achieve includes :

    Think like a builder : strategic mastery

  • Master the art of turning passion into platform, ideas into movements
  • Build expertise in partnerships that spark transformation, not just transactions
  • Understand how to move businesses from comfortable complacency to ignited growth
  • Create playbooks that challenge industry norms and welcome productive friction
  • Become the confident catalyst fitness executives need to embrace the shift
  • Be the movement : market leadership

  • Shape how the Northeast thinks about daylife, community, and connection through fitness
  • Influence product strategy with the bold curiosity of a true challenger
  • Build relationships with leaders ready to rewrite the rules alongside you
  • Develop strategies that prove movement beats stagnation every time
  • Create success stories of businesses that went from wallflower to high-fiver
  • Welcome discomfort : career growth

  • Position yourself for VP Sales or CRO opportunities by proving you can spark change
  • Build a $10M+ pipeline with the focused energy of someone who rolls up their sleeves
  • Develop expertise that makes you the vibe setter in any room you enter
  • Create a network of builders, challengers, and space makers across fitness
  • Establish yourself as someone who turns "what if?" into "what's next"
  • Impact & growth opportunities include :

  • Drive revenue that proves movement beats stagnation in the Northeast's most competitive markets
  • Transform how established fitness businesses think about daylife, community, and growth
  • Be the spark that ignites industry-wide change in how fitness businesses operate
  • Build the foundation for scaling a movement that welcomes discomfort and drives change
  • Create equity upside by helping write the playbook, not just following it
  • Compensation includes :

  • Base salary : $100,000 - $125,000
  • On Target Earnings (OTE) : $195,000 - $220,000
  • Performance-based commission structure with accelerators
  • Equity package with significant upside potential
  • Full benefits package
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