Senior Strategist, Digital Communications

About the Organization

Founded in 1979, the National Immigration Law Center (NILC) is a leading non-profit organization (501(c)(3)) in the U.S. exclusively dedicated to defending and advancing the rights and opportunities of low-income immigrants and their loved ones. NILC's mission is grounded in the belief that everyone living in the U.S. regardless of race, gender / gender identity, immigration status, or economic status - should have equal access to justice, resources, and educational and economic opportunities that enable them to achieve their full human potential. Together, NILC and the affiliated NILC Immigrant Justice Fund (IJF), a 501(c)(4) organization, work to advocate more directly for immigrant justice including direct federal immigration policy reform. NILC is committed to advancing its mission - which intersects race, immigration status, and class - through racial, economic, and gender justice and equity orientation.

About the Position

The Senior Strategist, Digital Communications (Sr. Strategist) supports the development and execution of digital strategies for NILC and NILC's sister 501(c)4 organization. The Sr. Strategist is responsible for planning, executing, and optimizing digital content across NILC's platforms with an emphasis on graphic design and video content production . The Sr. Strategist manages the social media content and publishing calendar, email content and calendar, and digital ads program, explores innovative ways to drive audience engagement and growth across digital platforms; and monitors the performance of digital efforts. The Sr. Strategist will create and post digital content to uplift the stories of NILC, its programs and campaigns, and the clients and communities NILC serves as a means of amplifying the organization's crucial legal, research, organizing, and advocacy interests.

This role is a member of the Bargaining Unit .

The Sr. Strategist, Digital Communications will be responsible for providing leadership and driving success in the following key areas :

Specific Position Responsibilities

Content Production and Planning

• Produce visual content such as content such as social media graphics, infographics, videos, and design elements for digital platforms.
• Create, edit, and oversee NILC and IJF's digital platforms and tactics, including websites, email programs, blogs and social media accounts, ensuring a consistent organizational voice.
• Develop and publish content and incorporate all digital outposts and tactics (e.g., influencer partnerships, social media, email program, and digital ads, etc.) daily, and maintain content calendars.

Digital Strategies

Collaboration

Community Building and Analytics

Supervisory Responsibilities

Shared Organization Responsibilities

In recognition of the fluidity of the work and ecosystem that NILC operates in, other duties may be assigned depending on organizational need.

What We're Looking for in This Role

Qualifications Required

Preferred Qualifications

At NILC, we know that talented people may have different backgrounds or experiences, and if your education and experience doesn't exactly align with the above that's okay! NILC believes that diversity in all dimensions of the organization supports and bolsters the innovative thinking essential to its success and is committed to providing equal employment opportunity to all qualified applicants. NILC's goal is for our people to reflect the communities in which we live and serve and to ensure representation of people of color, women, veterans, and individuals with disabilities in our organization. We encourage you to apply and let us know in your cover letter why you are qualified and the right fit for this role and NILC.

Work Environment

Remote work locations are as follows : (Arkansas, Arizona, California, Colorado, Connecticut, District of Columbia, Georgia, Maryland, Montana, North Carolina, New Mexico, New York, Pennsylvania, South Carolina, Texas, Utah, Virginia and Wisconsin). To be considered, applicants must live in one of the work locations.

Location & Travel :

NILC's offices are located in Washington, D.C. and Los Angeles, California. For this role, up to 10-20% of overnight interstate travel may be required; travel is typically quarterly to the NILC Washington, DC office or another location within the US for 3-5 nights.

Compensation & Benefits :

NILC's compensation and benefits philosophy is to provide a competitive offering in the nonprofit sector and ensure equity across the organization. The salary range for this opportunity is $86,726 - $108,459 .

Physical Demands