Assistant Director of Law Admissions & Recruitment

The Assistant Director contributes to the overall operation of the Law School Admissions Office. This position will recruit and counsel prospective students and applicants, review applications and recommend action, coordinate with current students, alumni, and faculty as necessary to manage and meet enrollment and retention goals. In addition, this position will perform enrollment data analysis and assist in the development of print and digital marketing campaigns including the use of social media, supervise work-study students, and coordinate on-campus events.

ESSENTIAL DUTIES AND RESPONSIBILITIES :

• Implements admissions media and creative strategies for the use of social media, mobile, web and emerging marketing technologies.
• Moderates and serves as administrator for social media pages, groups, and other platforms.
• Assists with the development (design, editing, and production) of print and electronic deliverables such as official enrollment materials that communicate and strengthen the image and reputation of the University while maintaining a cohesive tone and brand
• Monitors and updates department Web site and other online accounts / presence.
• Researches, evaluates, and executes tactics to effectively and creatively meet enrollment initiatives as they apply to internal and external audiences.
• Evaluates, analyzes, and prepares reports using the relational database management system.
• Collaborates on the collection and use of market research data.
• Oversees related projects and other tasks as assigned in effort to meet enrollment goals and objectives.
• Visits educational institutions to recruit students within an assigned territory
• Keeps track of their own budget and expenses for travel and / or recruitment events.
• Represents the University at and documents admission / recruitment programs and events.
• Organizes and manages receptions, orientation, and other admissions-related events.
• Assists with conducting meetings with prospective students; Implements follow-up activities including written and electronic correspondence and telephone calls.
• Participates visibly in regional and national professional organizations.
• Maintains knowledge of the university's tools and systems, including admission database (Unite).
• Coordinates and maintains in-person and virtual office hours including recruiting events.
• Assists with development and implementation of pipeline programs.
• Assists with data loads and daily management of text messaging and marketing platforms.
• Assists with administrative tasks, such as mail outs, phone meetings, scheduling of prospective student visits, emailing with prospective students.
• Collaborates with other university and law school offices as needed.
• Performs other duties as assigned

QUALIFICATIONS :

PHYSICAL REQUIREMENT :

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

St. Mary's University is a Hispanic-Serving Institution and an Equal Opportunity Employer.

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