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Content Strategist
Content StrategistCantey Foundation Specialists • Matthews, NC, United States
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Content Strategist

Content Strategist

Cantey Foundation Specialists • Matthews, NC, United States
30+ days ago
Job type
  • Full-time
Job description

The Content Strategist plays a central role in showing the world who we are through clear messaging, consistent branding, and impactful storytelling. Cantey Foundation Specialists is powered by people who care about their craft, their teammates, and their community. Your work will help families understand their foundation needs, strengthen our reputation as a trusted service provider, highlight volunteer efforts through CanteyCares, and support a unified employer brand that attracts high performing talent.

This role blends creativity with performance focused strategy. Your content will help shape our One Team culture and drive measurable results across every marketing and media channel. Our next Content Strategist will enjoy a fully staffed department, continuous training on proven processes, and a fully hands‑on leader who was promoted from within.

You will also benefit from having the best leaders in the industry supporting your team and their goals.

Founded in 2011, Cantey Foundation Specialists is much more than a residential foundation repair company. Our goal since day one has been to redefine the construction industry by providing life‑changing experiences to each customer. Recently voted the #2 place to work in South Carolina, our culture is unmatched. We work the hardest and play the hardest, and you’ll feel the energy before you even start working here. With over 230 team members at locations throughout South Carolina, Charlotte, NC, Augusta, GA, and Bessemer, AL we have huge growth goals in place.

Get ready for extensive training. You’ll find that our standards are high, but so is your growth and advancement potential. If you’re ready to help us redefine our industry and show off your skills, apply today. We’re only seeking high‑performance candidates, and we’ll know if you have what it takes. Apply now!

What You Will Do

Content Strategy and Development

Develop and execute a content strategy that supports brand visibility, engagement, and qualified lead growth for a company engaging in regional expansion.

Write and optimize website content using SEO best practices.

Produce social media content including posts, captions, short‑form stories, and basic graphics.

Support internal and external communications to ensure message alignment across all teams.

Build branded materials, presentations, and visual assets that support marketing, training, events, sales, and community initiatives.

Digital Platform Management

Manage and update digital profiles including Google Business, website, and social channels.

Support WordPress updates and ongoing site content maintenance.

Maintain brand voice, tone, and visual consistency across all platforms.

Campaign Tracking and Reporting

Track performance for social, web, and digital campaigns.

Provide reports with actionable recommendations that improve engagement, conversions, with a strong understanding of tracking and improving ROI.

Identify trends, understand our different regions and communities, and adjust strategy based on provable data.

Design and Creative

Produce visual content using Canva and other tools.

Collaborate with internal teams on creative concepts that reflect the Cantey brand and support key initiatives.

What You Bring

Two to four years of experience in content strategy, digital marketing, communications, or a related field.

Experience with SEO and website content optimization.

Familiarity with WordPress is required.

Strong knowledge of social media platforms and content performance metrics.

Ability to track, measure, and interpret digital campaign results.

Proficiency with Canva or similar design tools.

Experience with AI tools such as ChatGPT, Jasper, or other automation platforms to support content research, drafting, editing, or optimization.

Strong organization skills with the ability to manage multiple projects.

Self‑driven, accountable, and comfortable working independently and collaboratively.

Creative thinking with an ability to generate ideas that support brand growth.

Personal Attributes

Collaborative mindset with a focus on team success, and a desire to embrace and share the Cantey brand and culture in all marketing efforts.

Curiosity and a passion for storytelling that can be applied to strategic marketing.

Detail oriented with a strong sense of ownership.

Positive attitude and willingness to learn.

Location

This is a 90% remote role for candidates located in the Carolinas. Occasional travel to Camden, SC for training, meetings, or company events may be required. Travel will be 10 percent or less.

Compensation

Highlights : Freedom to Operate Creatively, Work / Life Balance, High Performance, Fun Work Culture, year‑around events

Job Type : Content Strategist

Work Hours : Full Time, Exempt, W2 Employee

Annual Compensation : $60,000 - $70,000+ per year depending on experience

Benefits : Medical, Dental, Vision, Life, Disability, Aflac, Matching 401(k), Paid Time Off

Location : Hybrid / Home Office with occasional travel to Camden SC office (-10% travel)

For more information on our company, visit Also, be sure to check out this video that offers a glimpse into the AWESOME culture we have at Cantey!

If you’re interested, apply now.

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Content Strategist • Matthews, NC, United States

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