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Senior Manager, B2B Marketing

Senior Manager, B2B Marketing

The MENA Catalysts, Inc.San Francisco, CA, United States
30+ days ago
Job type
  • Full-time
Job description

Context : The MENA Catalysts aims to build a team of “world-class athletes” at all levels, including in marketing and practice development. We are seeking a talented, full-time director in-person to do just this.

Key Responsibilities

  • Marketing

Develop and execute firm’s marketing strategy

Develop client acquisition action plan

  • End-to-end digital campaigns orchestration ( & Instagram, Display ads, Influencer Marketing, Retargeting)
  • Budget management, growth strategy
  • Building MVPs
  • Lead generation, email marketing

    • Strategize and execute marketing lead generation

  • Develop and execute a systematic, organized business development strategy to scale sales growth, drive lead generation, and manage the leadgen pipeline
  • Produce business development proposals, for example market entry strategy to a fintech or crypto multinational client prospect, in Google Docs, Google Slides, or Proposify
  • Drive B2B Content Creation — that leverages firm’s expertise in an engaging style that drives client engagement to The MENA Catalysts.
  • Project Execution – After first 6 months : Drive project implementation day-to-day

    • Lead delivery of Gulf government relations strategy projects for fintechs, crypto, and AI multinationals.

  • Translate client priorities to work scope, division of roles, project budgeting, and project governance to delegate :

    • Internally (strategy consultants, paid interns)

  • Externally (subject matter experts, contractors / consultants)
  • Formulate and test hypotheses; storyboard, and create nuanced, actionable market entry strategy for clients expanding, primarily in the Gulf. In some cases, you will be asked to travel (approximately ten percent of the year).
  • Conduct final review, ensuring projects are delivered on time and to the highest standards.
  • Management : Work closely with senior management to build The MENA Catalysts internal organization.
  • Strategy : Conduct specific company strategy tasks including corporate business planning-related priorities :

    • Lead sectoral and competitor analysis including tracking government relations licensing trends, tracking competitor services, performance and developments.

  • Knowledge Management : Develop Firm’s internal knowledge management, currently residing in Google Docs, Google Slides and PDFs.
  • General Operations and Coordination : Managing upwards to firm leadership — Escalate smartly. Align with the CEO, provide him project tracking to ensure that milestones and goals are being met.

    • Partner on other workstreams including sales, operations, talent recruitment, on a range of business priorities.

    Essentials

  • Leadership skills, formal project management experience; preferred to have entrepreneurial experience.
  • Strong team player — with extensive ability to lead, organize and motivate a team to accomplish goals.
  • Familiarity with WordPress, Zapier, Google Data Studio, Canva, Adobe Photoshop & Illustrator, Asana.
  • 10 years of diversified experience in IT products, SaaS, and B2B companies.
  • Passionate about creating and growing outstanding and sustainable products and companies. -Content creation experience.
  • Demonstrated interest in self-development and self-growth.
  • High emotional intelligence.
  • Highly developed proficiency in Google Docs, Google Sheets, and ChatGPT.
  • Master's degree.

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    Senior Manager B2b Marketing • San Francisco, CA, United States

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