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Senior Manager of Marketing Programs & Portfolio Management

Senior Manager of Marketing Programs & Portfolio Management

Austin StaffingAustin, TX, US
2 days ago
Job type
  • Full-time
Job description

Senior Manager of Marketing Programs & Portfolio Management

We're not just building better tech. We're rewriting how data moves and what the world can do with it. With Confluent, data doesn't sit still. Our platform puts information in motion, streaming in near real-time so companies can react faster, build smarter, and deliver experiences as dynamic as the world around them. It takes a certain kind of person to join this team. Those who ask hard questions, give honest feedback, and show up for each other. No egos, no solo acts. Just smart, curious humans pushing toward something bigger, together. One Confluent. One Team. One Data Streaming Platform.

About the Role

As the Senior Manager of Marketing Programs & Portfolio Management, you will shepherd how strategic initiatives are prioritized, governed, and executed across the Marketing organization. You will collaborate closely with Marketing, Field, Product, Finance, and other stakeholders to operationalize both strategic and run-the-business programs, proactively surface risks and opportunities, and ensure clear communication and alignment across teams. The ideal candidate brings deep expertise in scaling program operations, developing governance frameworks, influencing senior stakeholders, and advancing organizational planning, policy, and execution maturity. This leader navigates complex, abstract challenges, drives innovation, and ensures Marketing delivers effectively against company goals.

What You Will Do

Strategic Governance & Portfolio Leadership

  • Establish standards, operating models, and governance frameworks for how Marketing and GTM initiatives are prioritized, reported, and optimized.
  • Develop and implement organizational policies and authorize their adoption across Marketing and GTM.
  • Design and operationalize KPIs, dashboards, and performance reporting to track program impact and inform executive decisions.
  • Identify and manage cross-functional risks, dependencies, and trade-offs across the Marketing and GTM portfolio; drive escalation, mitigation, and resolution with senior leadership.
  • Ensure program budgets, resources, and schedules meet corporate expectations.
  • Influence and guide leadership across functions, shaping priorities and promoting new ideas that improve execution and collaboration.
  • Participate in the development of enterprise-wide methods, evaluation criteria, and best practices for program and portfolio management.
  • Partner with the Head of Marketing Strategy & Operations to translate corporate priorities into an actionable Marketing plan through enterprise planning cadences.
  • Lead the Rhythm of Marketing operating cadence in partnership with the Director of Marketing Strategy & GTM Excellence to drive visibility, alignment, and execution.
  • Govern the evaluation and deployment of AI tools, workflows, and automation to optimize program tracking, risk identification, resourcing, and stakeholder communication.

Program & Execution Leadership

  • Lead Marketing Project Managers in the prioritization and execution of cross-functional marketing programs aligned to Confluent's strategic initiatives, including goal setting, planning, budget and resource management, progress tracking, risk mitigation, and stakeholder communication.
  • Drive transformation initiatives that evolve Marketing and GTM operating models, including change adoption, stakeholder enablement, communication strategy, and behavioral integration.
  • Work across functional areas to translate abstract and ambiguous business needs into clear program strategies, operating mechanisms, and execution plans.
  • Provide direction to leaders across teams and influence decision-making beyond immediate scope of ownership.
  • PMO Development, Enablement & Team Leadership

  • Build and scale the Marketing PMO function, including organizational design, operating rhythms, role definition, hiring strategy, and capability development.
  • Play an active role in or own headcount planning, workforce development, and staffing strategies for the PMO team.
  • Lead enablement across Marketing by building the frameworks, communications, and programs that drive alignment, adoption, and execution excellence.
  • Support the Head of Marketing Strategy & Operations by leading high-priority special projects and cross-functional initiatives.
  • Develop and uphold best practices, tools, and training that elevate program management maturity and drive consistency, accountability, and collaboration across Marketing and GTM teams.
  • Provide oversight and quality assurance of direct reports' work; mentor and grow PM talent and cross-functional contributors.
  • Coach junior PMs and influence fellow Directors to drive adoption of new processes and improvements.
  • Set long-term vision for the function, building operational rigor around governance, knowledge management, and roles and responsibilities.
  • Shape departmental strategy, drive innovation, and influence leadership decisions that affect organizational direction and impact.
  • What You Will Bring

    Bachelor's degree plus 8-10+ years experience in marketing, operations, strategic planning, program management, or some combination

    Familiarity with modern marketing and sales technology stacks (SFDC, Tableau, Marketo, Asana)

    A self starter who is intellectually curious. Strong interpersonal and team building skills; ability to work with a diverse team, influence / drive change across functional and business boundaries, and present to leadership

    Strong business acumen and demonstrated ability to link planning and process gaps, requirements, and desired outcomes to objectives and the defined work required; expert at cross-functional team management, coaching, and mentoring; ability to identify, mitigate, and / or escalate.

    Maniacal about "process and planning design," you're obsessed with understanding how everything works and translating requests and business processes into insights-based frameworks and solutions

    Strong program and project and change management skills along with the ability to perform in a fast-paced and high-energy environment.

    Ready to build what's next? Let's get in motion.

    Come As You Are

    Belonging isn't a perk here. It's the baseline. We work across time zones and backgrounds, knowing the best ideas come from different perspectives. And we make space for everyone to lead, grow, and challenge what's possible. We're proud to be an equal opportunity workplace. Employment decisions are based on job-related criteria, without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other classification protected by law.

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