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Marketing & Digital Communications Client Coordinator
Marketing & Digital Communications Client CoordinatorDiversified • Midland, MI, United States
Marketing & Digital Communications Client Coordinator

Marketing & Digital Communications Client Coordinator

Diversified • Midland, MI, United States
9 days ago
Job type
  • Full-time
Job description

About Diversified :

Diversified is a global leader in audio visual and media innovation, recognized for designing and building the world's most experiential environments. Our award-winning team specializes in delivering solutions for the most complex, large-scale and immersive installations. Serving a global clientele that includes major media organizations and retailers, sports and live performance venues, corporate enterprises, and government agencies, Diversified partners with clients to create spaces that bring people together and keep them coming back.

What to Expect :

At Diversified, we're on a mission to create a world without boundaries, where technology enables all people to connect and experience the moments that matter, wherever they choose to be. With clients spanning the globe and an exciting pipeline of projects across industries, Diversified offers more than just a job. We offer a career path with the flexibility to grow personally and professionally, wherever your ambitions take you.

As a Diversified associate, you'll dive headfirst into big, complex, and rewarding projects that push the boundaries of what's possible. Plus, you'll enjoy a flexible work environment, competitive compensation and benefits, and a culture that celebrates diversity and inclusion.

IF YOU CAN DREAM IT, YOU CAN DO IT AT DIVERSIFIED.

At Diversified, we partner with some of today's top organizations to deliver solutions that are leading tomorrow's technology. From bringing the excitement on the field closer to the fans in the stands to connecting 911 operators with their dispatch team - from optimizing operating room efficiencies to enhancing enterprise collaboration across the world - we bring the best and brightest the industry has to offer to each and every project.

Are you looking to take your career to the next level? Acquire new skills and make an impact while growing your career. Be a valued member of our team here at Diversified.

About the Role :

As a Client Coordinator, you'll play a key role in translating business needs into timely, effective marketing execution - helping bring the voice of the customer to life across our brands and markets.

This role is ideal for someone who thrives in marketing production and operations within a B2B2C environment. You'll work closely with internal clients, shared services, and external partners to deliver high-impact communications that support both business growth and customer needs.

We're looking for someone who can become a subject matter expert in the client's capabilities and marketing operations, with a strong understanding of our diverse portfolio and the markets we serve, including Beauty & Personal Care, Building & Infrastructure, Consumer Electronics, and Mobility & Transportation.

You'll help enable go-to-market execution through advanced personalization, segmentation, automation, and operational excellence - delivering targeted, timely, and customer-centric communications that support our strategic goals.

This role is based on-site in Midland, MI.

Primary Responsibilites :

Strategic Liaison & Project Management

  • Serve as the primary connection between business teams (clients) and marcom production stakeholders.
  • Help in executing strategic marketing plans into actionable communication tactics.
  • Manage multiple projects simultaneously, ensuring timelines, deliverables, and quality standards are met.

Digital Campaign Support

  • Support end-to-end omnichannel campaign setup; including tracking, and end-to-end reporting.
  • Upload leads to CRM and ensure proper data flow for campaign performance.
  • Provide digital support for tradeshows and events, including pre- and post-event communications.
  • Content Development & Execution

  • Coordinate and support a wide range of communication tactics :
  • o Email marketing campaigns (Eloqua)

    o .com content enhancements and staging documentation

    o Customer-facing collateral (digital and print)

    o Internal communications

    o Technical and marketing copywriting across all mediums

    o Social media coordination and content development

    Event & Administrative Support

  • Assist with tradeshow logistics and coordination.
  • Manage administrative tasks such as printing, asset tracking, and physical material handling.
  • Consultation & Best Practices

  • Advise internal clients on production timelines, turnaround expectations, and best practices-especially as they relate to the client's systems and the unique needs of our specialty businesses.
  • Educate teams on timelines, requirements, and workflows.
  • Collaborate with creative teams to ensure brand alignment and visual consistency.
  • Partner with global translation teams to support multilingual content.
  • Reporting & Governance

  • Track time and project status for reporting and invoicing.
  • Identify process improvement opportunities and support governance efforts to streamline execution.
  • Required Qualifications :

    High School Diploma or GED

    Associates or BA preferred

    General Skills :

  • Proactive, solution-oriented mindset
  • Strong attention to detail
  • Ability to manage time and meet deadlines
  • Self-motivated and process-driven
  • Comfortable working independently and collaboratively
  • Ability to learn and apply technical language and claims
  • Project Management :

  • Strong organizational and multitasking skills
  • Ability to manage multiple priorities in a fast-paced environment
  • Experience with Workfront or similar project management tools
  • Ability to plan, execute, and deliver projects with minimal supervision
  • Adaptability and focus under pressure
  • Communication :

  • Excellent written and verbal communication skills
  • Familiarity with industry terminology and marketing language
  • Experience working with cross-functional teams and external agencies
  • Technology & Tools :

  • Microsoft Office Suite (Word, Excel, PowerPoint, Teams, SharePoint)
  • LAN shares
  • Eloqua (email marketing platform) and CRM
  • Adobe Suite Workfront (project management)
  • Familiarity with Creative Studio processes
  • Asset management systems
  • Preferred Qualifications :

  • Background in B2B or B2B2C marketing communications
  • Experience in marketing operations and administrative production support
  • Familiarity with global marketing environments and cross-time-zone collaboration
  • At Diversified, our people are our most valuable asset, and we provide a global, diverse work culture, benefits, and resources to support you. We have a strong culture of internal career growth and our benefits package includes : Medical, Dental, Vision, and Life Insurance, 401k, PTO, and much more.

    What We Offer :

    Along with competitive compensation, you will be eligible for the following benefits :

  • Multiple medical plan options to suit your family's needs
  • Dental (including orthodontic coverage) and vision plans
  • Company paid Basic Life, AD&D, Short-Term and Long-Term Disability Insurance, and Employee Assistance Plan (EAP)
  • Healthcare and Dependent Care Flexible Spending Accounts (FSA)
  • 401k with Employer Match
  • Paid Time Off and Paid Holidays
  • Voluntary Benefits : Critical Illness, Hospital Indemnity, Accident Insurance, Pet Insurance, Homeowners and Auto Insurance, Supplemental Term and Dependent Life and AD&D, and Legal Services
  • Commuter Benefits
  • And much more
  • To learn more about becoming part of the Diversified team, visit us at our career site or email us at careers@onediversified.com.

    Diversified is an equal opportunity employer committed to fostering an inclusive and diverse workplace. All aspects of employment will be based on job requirements, individual qualifications, merit, performance, and business need. We do not discriminate based on race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, gender identity, or any other protected characteristic under applicable law. We believe in fair and equitable hiring practices and strive to create an environment where all individuals feel valued and empowered.

    If you require a reasonable accommodation to participate in the application or interview process due to a disability, please contact careers@onediversified.com so we can assist you.

    Our compensation ranges reflect the cost of labor across several US geographic markets. The pay details below range from our lowest geographic market up to our highest geographic market. Pay is based on several factors including market location and may vary depending on job-related knowledge, skills and experience depending on the position offered, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and / or other benefits.

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    Digital Marketing Coordinator • Midland, MI, United States

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