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Marketing Specialist (Vehicle Safety Technology)
Marketing Specialist (Vehicle Safety Technology)Mediabistro • Durham, NC, United States
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Marketing Specialist (Vehicle Safety Technology)

Marketing Specialist (Vehicle Safety Technology)

Mediabistro • Durham, NC, United States
9 days ago
Job type
  • Full-time
Job description

Marketing Specialist (Vehicle Safety Technology)

We’re seeking a creative and detail-oriented Marketing Specialist to join our Intelligent Speed Assistance marketing team in a fast-growing vehicle safety technology industry. This role focuses on developing engaging content, managing social media channels, and producing eye‑catching designs that strengthen our LifeSafer brand presence and support business growth.

Base Pay Range : $55,000 – $58,000 per year.

Job Summary

The ideal candidate is a versatile marketer who can translate strategy into compelling copy, visuals, and campaigns across digital platforms.

Duties / Responsibilities

Write, edit, and publish content for blogs, newsletters, websites, campaigns, and outreach.

Collaborate with cross‑functional teams to ensure messaging aligns with brand voice and objectives.

Repurpose content into multiple formats (infographics, social posts, short‑form video).

Create digital and print assets including graphics, ads, and event collateral.

Maintain brand consistency across all creative outputs.

Support campaign launches with original, visually appealing design materials.

Manage daily posting, scheduling, and community engagement across social platforms.

Monitor trends, conversations, and analytics to inform strategy.

Develop campaigns to increase brand awareness, reach, and engagement.

Skills / Abilities

Adaptability – switch comfortably between strategic thinking and tactical execution.

Collaboration – work cross‑functionally to align marketing efforts.

Trend awareness – stay current with industry news, social media trends, emerging platforms, and evolving design techniques.

Problem‑solving – identify challenges in engagement or campaign performance and propose actionable solutions.

Attention to detail – deliver error‑free, polished content and visuals.

Audience engagement – build and nurture online communities through authentic interaction.

Experience and Skills

Bachelor’s degree in Marketing, Communications, Graphic Design, or related field.

2+ years of marketing experience, preferably with a focus on digital content and design.

Proficiency with creative tools (Adobe Creative Suite, Canva, Figma), AI tools (ChatGPT, Jasper) and scheduling / analytics platforms (Google Analytics, Meta Business Suite).

Strong writing and editing skills with the ability to adapt tone and style for different audiences.

A keen eye for design, branding, and visual storytelling.

Excellent organizational skills with the ability to manage multiple projects and deadlines.

Physical Requirements

Sitting : Over 70%

Standing : 15% to 40%

Fine motor movements : Over 70%

Equal Employment Opportunity

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.

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Safety Specialist • Durham, NC, United States

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