Digital Marketing Job at Forney Industries in Fort Collins

Overview

Forney Industries is one of America’s longest operating family-owned welding and metal working product companies. With a history spanning over 90 years, Forney introduced the first publicly available arc welder in the 1940s. Headquartered in Fort Collins, Colorado, the company offers more than 5,000 products for automotive, hardware, farm and ranch, and do-it-yourself markets, distributing to all 50 states. The organization is committed to providing high-quality products and customer service.

This position is in office and not remote. Employee benefits include : 401(k) and Profit Sharing, Medical, Dental, Vision, Life, and Pet insurance, Flex spending accounts, and other optional plans.

Responsibilities

• Coordinate all digital marketing assets and campaigns in collaboration with the sales field and product line team.
• Manage digital marketing platforms (Hootsuite, GA4, WordPress, NetSuite Suite Commerce, Mailchimp, Facebook, Twitter, LinkedIn, TikTok, Pinterest, YouTube, Instagram) and create content as needed.
• Analyze data using Google Analytics and other analytics platforms; identify key data points and trends; report insights as necessary.
• Lead graphic and asset coordination for Forney Industries’ websites and social sites; work with internal and external content support.
• Develop short video and / or video editing content for corporate sites and social media.
• Collaborate with the team to anticipate potential conflicts within commercial and consumer workflows; thrive as a team player and manage multiple projects in a deadline-driven environment.

Requirements

Digital Strategy

Email / Web Coordination

Digital Creative

Social Media Coordination

Video / Photography Coordination

Education And / Or Experience

Platforms & Skills

Details

Note : This position is located in Fort Collins, CO.

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