Community Liaison

JOB SUMMARY

Responsible for building a specific account base within assigned territory and execute direct, consultative sales calls, which will result in client admission, so as to meet or exceed the established sales goals.

DUTIES & RESPONSIBILITIES

1. Maintains a thorough knowledge of the Home Care and Hospice business and appropriate places to obtain referrals.

2. Uses a consultative sales approach :

• Preplans all sales calls
• Establishes rapport and credibility
• Determines referral source needs
• Proposes a solution
• Handles objections
• Obtains a commitment
• Establishes a next step
• Conducts post-call planning

3. Responsibility is to develop relationships with a growing base of referral sources, leading to a consistent flow of quality referrals to the agency. Majority of time allocated to external sales.

4. Actively seeks out and identifies new referral sources. Maintains a current prioritized account list and potential list of new referral sources. Effectively networks with current and past referral sources to solicit new business and maintains an active involvement in the community organizations and associations. Sales calls meet or exceed expectation. Admissions meet or exceed goals. Meets admission budget.

5. Ensures the growth and profitability of the company through educating the community on our services with use of the company resources. Promotes positive team image and communication.

6. Effectively uses a system to manage referral source account information. Maintains up-to date customer profiles on existing referral sources. Schedules and leads effective presentations. Captures and follows up on seminar / presentation leads.

7. Effectively uses collateral materials. Attends and participates in scheduled training, educational classes and meetings to increase sales process knowledge. Independently researches the internet for information relating to issues in the practice of Home Care and Hospice so as to be more credible in sales presentations.

8. Meets with Director(s) on a regular basis to assist in identifying and correcting problem sales areas and completes all tasks assigned.

9. Assists with large projects such as media campaigns, tradeshow booths, etc. Models customer service principals in day-to-day sales activities. Maintains confidentiality of patient information, and agency business strategies.

10. Submits reports of sales calls on a daily basis within software.

11. Performs other duties as required to facilitate the delivery of marketing services.

The above statements are only meant to be a representative summary of the major duties and responsibilities performed by the employee of this job. The employee may be requested to perform job-related tasks other than those stated in this description.

JOB REQUIREMENTS (Education, Experience, Knowledge, Skills & Abilities)

ACKNOWLEDGEMENT

I have read this job description and fully understand the requirements and notices set forth therein. I hereby accept the position and agree to perform the identified essential functions in a safe manner and in accordance with the Company's established policies and procedures. I agree to request guidance from my Supervisor in the event that I am unsure of how to interpret any policy.

I further understand that my employment is at-will and thereby understand that my employment may be terminated at-will either by the Company or myself, and that such termination can be made with or without notice.

This position consistently supports and promotes compliance with the Code of Conduct by maintaining the privacy and confidentiality of information, protecting the assets of the agency, acting with ethics and integrity, reporting non-compliance, and adhering to applicable Federal, State, and local laws and regulations, accreditation and licensure requirements (if applicable), and all policies and procedures.

The employer for this position is stated in the job posting. The Pennant Group, Inc. is a holding company of independent operating subsidiaries that provide healthcare services through home health and hospice agencies and senior living communities located throughout the US. Each of these businesses is operated by a separate, independent operating subsidiary that has its own management, employees and assets. More information about The Pennant Group, Inc. is available at