Web Analytics Engineer

Job Description

Job Description

Salary :

We are seeking an experienced Analytics Engineer to join our innovative Fintech team. This role focuses on building scalable data pipelines, integrating Google Analytics (GA4) / Google Tag Manager, and delivering actionable insights through Looker Studio dashboards. You will set-up and manage financial marketing data in BigQuery to support marketing teams in making data-driven decisions. This position requires strong client-facing experience, as you will collaborate directly with external stakeholders to understand requirements, deliver solutions, and ensure client satisfaction.

Key Responsibilities

• Design and maintain data pipelines and ETL processes using BigQuery for high-volume financial marketing data.
• Integrate Google Analytics (GA4) data with other data sources to track user behavior, conversion funnels, and product performance.
• Create and manage web analytics tracking framework across a variety of third-party web applications
• Build and optimize Looker Studio dashboards for KPIs such as CPA, LTV, and full-funnel metrics.
• Ensure data accuracy, governance, and security in line with financial regulations
• Work directly with external clients to gather requirements, present insights, and provide technical guidance.
• Collaborate with internal teams (platform, marketing, risk) to deliver actionable insights.

Required Skills & Qualifications

Preferred Qualifications

Education

Bachelors degree in Statistics, Data Analytics, Computer Science, AI, Finance, or related field