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Assistant Product Marketing Manager
Assistant Product Marketing ManagerAdvertising Specialty Institute • Trevose, PA
Assistant Product Marketing Manager

Assistant Product Marketing Manager

Advertising Specialty Institute • Trevose, PA
30+ days ago
Job type
  • Full-time
Job description

ASI is the largest global provider of technology B2B services for the $26.1 billion promotional products industry (branding and marketing). With 25,000 clients in 53 countries, our mission is to inspire, inform, and empower our clients’ success every step of the way.


ASI is seeking an to support the development and execution of offline and digital products.


This role will report to the Senior Product Marketing Manager of Digital Products. You’ll join our marketing department and collaborate with a team of dynamic marketing professionals, contributing to the success of our marketing initiatives and ensuring alignment with overall company strategies.


The salary range for this position is $50,000 – $55,0000.


Responsibilities:

  • Develop and execute go-to market strategy for offline products and support initiatives for our digital products.
  • Ensure consistent messaging and positioning of our products across all marketing channels.
  • Collaborate with internal teams to customize marketing programs that effectively communicate the value and benefits of our products and services while driving demand, awareness, and sales successes.
  • Create sales enablement tools like sales sheets, presentations, and demonstration videos that effectively aid our sales team with their selling efforts.
  • Analyze offline marketing performance, deriving insights for program improvement.
  • Manage ASI Intern Program, overseeing expansion strategies, coordinating marketing communications with internal teams, and providing metric reporting.
  • Provides support for Product Marketing Managers.

Qualifications:

  • Bachelor’s degree in marketing, communications, or related field.
  • 2-3 years of experience in a marketing role.
  • Proofreading and/or copywriting experience preferred.
  • Excellent verbal, written, and time-management skills.
  • Must be productive in a deadline-driven work environment.
  • Demonstrated capacity to adapt and embrace change with flexibility.
  • Excellent critical thinking and problem-solving skills.


ASI currently has a hybrid work model. All employees, who live within a one-hour commuting distance, are required to work onsite on Tuesdays & Wednesdays.


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Assistant Product Marketing Manager • Trevose, PA

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