Marketing Coordinator

JOB SUMMARY:

The Marketing Coordinator supports the marketing team in executing the brand strategy for the EX Program and truth® brands, ensuring alignment with organizational objectives and maximizing marketplace influence. This includes support for but not limited to the following marketing initiatives: advertising, influencers, owned social, digital journey, experiential, and CRM. EX Program is one of the largest digital cessation programs in the country and was recently relaunched in 2024 with new branding and a focus on 18–24-year-olds. The truth brand has had a long history of reaching young people with breakthrough messaging designed to give them reasons not to start or to stop using nicotine.

DUTIES/RESPONSIBILITIES (*ESSENTIAL DUTIES):

• Assist in the coordination and implementation of brand campaigns, initiatives, and partnerships.
• Support the day-to-day workflow of marketing-related projects, ensuring timelines and deliverables are met.*
• Collaborate with internal departments to facilitate brand initiatives and project workflow.
• Help monitor advertising and influencer/creator contracts and usage rights in partnership with creative and legal teams.*
• Prepare and maintain meeting agendas, notes, and status reports for team meetings.
• Organize and maintain assets, marketing files, and creative materials for easy access and archival.*
• Assist in invoice tracking, vendor communications, and budget documentation in partnership with the marketing department senior executive assistant.*
• Contribute insights on youth culture and digital trends to inform brand engagement strategies.
• Provide support for social media content planning, coordination, and community monitoring, in collaboration with the digital engagement team.
• Perform other duties as assigned to support brand and digital engagement objectives.

REQUIRED QUALIFICATIONS:

• Bachelor’s degree with 0-2 years of experience in marketing, advertising, or social media management preferred.
• Strong organizational skills, attention to detail, and ability to manage multiple projects simultaneously.
• Excellent communication and relationship-building abilities across teams and stakeholders.
• Self-starter with a collaborative mindset and a passion for brand development and digital engagement.
• Basic proficiency with project management and communications programs (Microsoft Office suite, Monday.com, etc.), social media platforms, and creative processes is a plus.

ADDITIONAL INFORMATION

This position is based in Washington, D.C. with a hybrid work schedule of three days in the office and two telework days.

COMPENSATION PACKAGE:

The salary range for this role is starting at $56,000-$58,000 on a national basis. Individual pay decisions are based on a number of factors, including but not limited to qualifications for the role, relevant work experience, skillset, internal equity, location, and certifications, consistent with applicable law. Salary is just one part of our total rewards package which additionally includes performance bonus for eligible roles, and competitive benefits.

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