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Associate Director Scientific Marketing - Hematology
Associate Director Scientific Marketing - HematologyRegeneron • Tarrytown, NY, US
Associate Director Scientific Marketing - Hematology

Associate Director Scientific Marketing - Hematology

Regeneron • Tarrytown, NY, US
10 days ago
Job type
  • Full-time
Job description

Associate Director Of Scientific Marketing, Hematology

The Associate Director of Scientific Marketing, Hematology is a member of Regeneron's oncology-hematology commercial team, with accountability for developing the strategic direction for scientific strategy and medical education activities supporting brand activities in the Multiple Myeloma space. Initial focus will be on the relapsed / refractory setting but will evolve into earlier lines as the program matures. Activities include synthesis of insights from market research and congresses to impact

Scientific and KOL engagement programs, including Speaker Bureau, influence mapping and forward-looking congress planning and strategy. The role will also be responsible for driving strategic AdBoards and collaboration on relevant input into AdBoards being conducted by cross functional partners (e.g., Access, CR&D and Medical). Additional responsibility may include supporting comparable activities for the Lymphoma program in later line Follicular Lymphoma (FL) and Diffuse Large B-Cell Lymphoma (DLBCL).

A Typical Day May Include The Following :

  • Develop strategy and priorities to ensure impactful representations of product program at US and select global congresses, including commercial objectives, customer engagement plans, advertising, competitive intelligence, and field training priorities in alignment with cross-functional teams.
  • Collaborate with CSI&A to guide research strategy, synthesize insights from market research, congresses, and KOL interactions, and apply findings to inform commercial strategy and execution.
  • Build and manage relationships with KOLs, HCPs, and professional partners, including KOL identification, mapping, and engagement planning.
  • Coordinate the Annual Advisory Board Plan (AABP), including the development and execution of US commercial advisory boards to support brand strategy.
  • Drive strategy for speaker bureaus, ensuring content relevance and accuracy.

The Role May Be For You If :

  • You can lead strategically, drive performance, build alignment, inform, negotiate, and collaborate.
  • You demonstrate a strong science background with deep knowledge of oncology and / or hematology. Understanding and experience in Multiple Myeloma is a plus.
  • You have product / indication launch experience required.
  • You bring creativity, strategic capabilities, and ability to work effectively in complex, rapidly changing environments.
  • To be considered for this role, Minimum of 10 years biopharmaceutical experience with at least 7 in Marketing. We are expecting a minimum of 3 years' experience with marketing of oncology drugs. Lastly, we require you to be willing to work in a hybrid environment with a minimum of 4 days on-site at Sleepy Hollow, NY.

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    Associate Director Marketing • Tarrytown, NY, US

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