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HubSpot Marketing Manager / Director for Microsoft Focused Cybersecurity Firm

HubSpot Marketing Manager / Director for Microsoft Focused Cybersecurity Firm

Agile ITSan Diego, CA, United States
1 day ago
Job type
  • Full-time
Job description

Company Description

Agile IT is a Microsoft-focused consulting and managed services provider. We help customers modernize and secure Microsoft 365, Azure, Azure Government, and Microsoft GCC High, with a mission to make CMMC Level 2 practical and sustainable through repeatable architectures, evidence automation, and managed operations.

What you'll work across (our services)

  • Professional Services - Enablement (fixed-price projects)
  • Managed Services - Security & CMMC Compliance for Microsoft cloud and on-premises systems
  • Microsoft GCC High Licensing (secure onboarding & lifecycle operations)
  • Complementary Partner Services (co-delivered with strategic partners)

Job Description

You are a hands-on HubSpot power-user and demand-gen marketer who builds pipeline end-to-end. You'll own campaign strategy, execution, attribution, and optimization across our stack, partnering with the CRO for goals, forecasts, and weekly pipeline reviews. You'll translate our CMMC-first story into measurable programs that drive SQLs, bookings, and attach to managed services and GCC High licensing.

What you'll own

Demand Generation & ABM

  • Plan and execute multi-channel campaigns for each service line (Enablement, Managed Services, Microsoft GCC High Licensing, Partner Services).
  • Build ICP / persona plays (IT leadership, compliance / security owners); create ABM lists and tiered outreach.
  • Manage budgets and pacing across LinkedIn Ads, Google Ads, Microsoft Bing Ads; integrate CallRail for call conversion tracking and Cheq (or equivalent) for fraud protection.

    • Marketing Operations (HubSpot)

  • Own HubSpot Marketing Hub & CRM : lifecycle stages, lead scoring / routing, data hygiene, workflows, sequences, nurture, and revenue attribution.
  • Instrument UTMs / Bitly, GA4, Google Tag Manager, Search Console, and Microsoft Clarity; build dashboards for MQL→SQL→Opportunity conversion, CPL / CPA, and CAC payback.
  • Maintain the Sales↔Marketing SLA with the CRO and Sales leadership (speed-to-lead, follow-up rules, recycle).

    • Content, SEO, and Events

  • Drive a content engine that supports campaigns : landing pages, case studies, solution briefs, and CMMC explainers.
  • Orchestrate SEO and content with SEMrush / Ahrefs, manage Google Local Business, and coordinate content partners (Verblio) as needed.
  • Run webinars with GoToWebinar, manage YouTube channel, and develop social programs (LinkedIn / Twitter).
  • Keep brand and email consistent using Adobe Creative Cloud and Exclaimer.

    • Partner & Microsoft Co-Marketing

  • Collaborate with Microsoft and complementary partners on co-sell / co-market motions, MDF, and joint events; package Complementary Partner Services into offers that increase ACV and win-rate.
  • Support marketplace listings and GCC High licensing promotions with clear attach paths to services.

    • Sales Alignment & Enablement

  • Build playbooks, one-pagers, decks, and talk tracks for each offer and vertical use case.
  • Ensure Quoter templates and pricing narratives are consistent with campaign messaging.
  • Provide weekly funnel and forecast insights in CRO staff meetings; recommend next best campaigns based on gaps.

    • Qualifications

    Required Qualifications

  • 4-6+ years B2B demand-gen experience in tech / MSP / SaaS or services; proven HubSpot Marketing Hub & CRM ownership (admin-level).
  • Hands-on with LinkedIn Ads, Google Ads, Microsoft Bing Ads, GA4 / GTM, Search Console, Microsoft Clarity, UTM / Bitly, and CallRail.
  • Strong attribution chops (multi-touch), funnel analytics, and dashboarding; comfortable with CAC / LTV and payback math.
  • Campaign execution across webinars (GoToWebinar), YouTube, email, paid social / search, and content syndication; working knowledge of SEMrush / Ahrefs.
  • Ability to craft clear value propositions for CMMC / security and regulated cloud offers (we'll teach the depth).
  • Excellent writing, project management, and stakeholder alignment with Sales / RevOps.
  • Education : College degree preferred, not required.

    • Nice to Have

  • Experience with Zapier or similar integrations to automate lead flow and enrichment; comfort coordinating with web / dev on Cloudflare tweaks and site performance.
  • Familiarity with Microsoft partner co-marketing, MDF, and marketplace listings.
  • Exposure to Microsoft GCC High narratives and CMMC Level 2 messaging (DIB / public sector background helpful but not required).

    • Additional Information

    Compensation & benefits

  • Competitive compensation
  • Comprehensive benefits (medical, retirement, PTO, professional development).
  • Mission-driven work that directly strengthens the national security supply chain.
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    Marketing Microsoft • San Diego, CA, United States

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