Vice President, Programmatic Partnerships

Vice President, Programmatic Partnerships

About the Company

Top-tier advertising technology (AdTech) platform

Industry

Marketing and Advertising

Type

Privately Held

About the Role

The Company is in search of a Vice President, Programmatic Demand & Enablement to spearhead a newly formed team dedicated to enhancing partnerships with supply teams, agency trading desks, and programmatic buyers. This pivotal role is within the sales organization and is tasked with driving the development of supply-side partnerships and expanding programmatic demand. The successful candidate will be instrumental in defining and executing the company's go-to-market strategy, collaborating with various teams to deliver integrated solutions, and will be expected to have a strong network of relationships across independent, mid-market, and tier-one agencies. Key responsibilities include cultivating VP+ level relationships, leading a high-performing team, and representing the company at industry events. The ideal candidate is a strategic builder with a clear vision for growth, a proven track record in programmatic sales, and a passion for driving results. Applicants for the Vice President, Programmatic Demand & Enablement role at the company should have a minimum of 8 years' experience in SSP, marketplace, or supply-side sales, with a focus on the programmatic advertising ecosystem. The role requires a strategic relationship-builder with a history of securing and growing high-value partnerships, as well as the ability to navigate both HoldCo and independent agency environments. The candidate must be adept at leading teams, have strong executive presence, and be highly organized and analytical. Proficiency in CRM tools is essential, and a passion for industry trends and thought leadership is a must. The role demands a self-starter with high integrity, professionalism, and a willingness to travel for client meetings and industry events.

Hiring Manager Title

Executive Vice President of Sales

Travel Percent

Less than 10%

Functions

• Business Development