Talent.com
Social Media Content Creator & Coordinator

Social Media Content Creator & Coordinator

POCONO MOUNTAINS VISITORS BUREAUStroudsburg, PA, US
27 days ago
Job type
  • Full-time
Job description

Job Description

Job Description

Description : Job Summary

  • This Social Media Content Coordinator role supports the Pocono Mountain Visitors Bureau’s (PMVB) overall marketing strategy by producing content that inspires travel, drives engagement, and highlights our members in the Pocono Mountains region.
  • The Social Media Content Coordinator plays a vital role in showcasing the Pocono Mountains through dynamic, engaging short-form video content. This position is focused on the creation, editing, and publishing of digital video for platforms such as Instagram Reels, TikTok, and YouTube Shorts. The ideal candidate is a creative storyteller with a passion for travel and tourism, a strong eye for visual content, and proficiency in mobile and desktop video editing tools.
  • The Social Media Content Coordinator is an “out-of-the-box thinker,” and has their finger on the pulse of the latest social media trends, content creation techniques, and technologies. They can turn around content quickly and possess a deep understanding of the differences between the content styles needed for each platform.

Key Responsibilities

  • Assist in maintaining the content calendar that covers a detailed plan for posts, content ideas, and themes for all social media channels.
  • Assist in answering and monitoring social media comments in the PMVB’s brand voice using Agorapulse – a social media management platform. This includes evenings, weekends, and holiday periods.
  • Use social listening to identify recurring questions or themes for future content ideas or to identify an issue at member property or in the region.
  • Utilize the CRM to document interactions with our members, including social media visits, asset requests, and communications.
  • Conceptualize, shoot, and edit short-form vertical videos for Instagram Reels, TikTok, and YouTube Shorts using tools such as Adobe Premiere Pro, Edits, CapCut, and InShot.
  • Work with Executive Producer of Broadcasting and PTN to be available for broadcast commercial shoots to get vertical videos to use for digital media ads that are outside of broadcast.
  • Capture compelling video footage from events, member businesses, scenic locations, and seasonal activities across the Pocono Mountains.
  • Create fun, timely, and trend-aware content that reflects the PMVB brand and resonates with our target audiences.
  • Writing engaging captions, selecting music, and implementing creative transitions, text overlays, and effects to social video.
  • Work with the Social Media Manager to plan a video-first content calendar aligned with overall marketing campaigns and storytelling themes.
  • Capture compelling images for use in social media posts.
  • Utilize the Crowdriff platform to request user-generated content for social media content, website, blog, and other marketing materials.
  • Monitor video performance analytics across platforms and adjust content strategy based on trends and insights.
  • Maintain an organized digital asset library for video footage, thumbnails, and project files.
  • Stay on top of evolving trends in short-form video, audio, editing styles, and social media algorithms.
  • Collaborate with members and partners to amplify video reach and content variety.
  • All other duties as directed.

    • Requirements :

    Required Qualifications and Job Skills

  • Experience in capturing compelling images and videos that tell a story for social media.
  • Research and compile social trends, ideas, competitors’ best-in-class examples, and cutting-edge executions to inform and propose new content
  • Create storyboards, shot lists, and pre-production materials for social-first content
  • Collaborate with the creative, social, and marketing teams to develop engaging content that resonates across platforms like TikTok, Instagram, Facebook, and YouTube
  • Capture and edit original video content and have a hand in all phases of video production from pre-to-post (filming, editing, color correction, sound design, etc.)
  • Define and create branded style templates for new and existing social content for IG stories, etc.
  • Become a brand personality with high energy and enthusiasm, fearlessly tackling creative projects, not limited to hosting guests on camera, connecting with strangers on the street, staring in trends, walking through itineraries, etc.
  • Be the driver of “think outside the box” ideas, oftentimes thinking ahead of the curve, steering trend curation and thumb-stopping content audiences want to rewatch, share, and continuously tune in
  • Must be able to travel independently.
  • Must be willing to work a flexible schedule. This position is the primary manager that monitors PoconoTourism social channels on evenings / weekends but can rotate with other team members.

    • Requirements & Qualifications

  • A bachelor’s degree in journalism, communications, public relations, or related field from a four-year college or university.
  • 2+ years’ experience with social media channels, including social media advertising (Facebook, Instagram, Threads, Pinterest, TikTok).
  • Proficiency and experience in Microsoft 365 and Adobe Creative Suite
  • Exceptional writing and editing skills; excellent oral and written communication skills, presentation skills, and attention to detail including grammar, punctuation, and spelling.
  • Ability to exercise independent judgement and meet performance standards with limited supervision.
  • Excellent interpersonal and communication skills to interact with members, the public, and all levels of employees and management.
  • Proven experience with mobile and desktop editing apps including Adobe Premiere Pro, CapCut, InShot, Edits, or similar.
  • Strong visual storytelling skills with a portfolio of social video content.
  • Excellent verbal communication skills and ability to clearly articulate and document technical processes and issues.
  • Comfortable filming in the field, being the on-camera personality of the Pocono Mountains, directing on-camera talent, and recording voiceovers.
  • Familiarity with trends and audience preferences across Instagram, TikTok, and YouTube Shorts.
  • Ability to edit the same content for multiple platforms.
  • Self-starter with strong organizational skills and ability to manage multiple projects under tight deadlines.
  • This is a hands-on, in-the-field role that requires enthusiasm for the outdoors and a spirit of adventure. Will be expected to participate in activities such as hiking, kayaking, biking, snowshoeing, zip lining, and other outdoor adventures to capture authentic, on-location video content.

    • Working Conditions

  • Must be able to carry equipment, walk long distances, stand for extended periods of time, and navigate uneven terrain while capturing content.
  • Flexible schedule and willingness to travel locally to film content at various times, including evenings, weekends and holidays as needed.
    • Create a job alert for this search

    Social Media Content Creator • Stroudsburg, PA, US

    Related jobs
    • Promoted
    Staffing Coordinator Caring, Organized, Reliable | Scranton PA

    Staffing Coordinator Caring, Organized, Reliable | Scranton PA

    Comfort KeepersScranton, PA, US
    Full-time
    Tap Check Immediate Pay System.Lead with Heart Staffing Coordinator Wanted | Comfort Keepers Scranton, Pa.Monday Friday | 8 : 30 AM 5 : 00 PM. Scranton Carbondale Highway, Scranton, PA 18508.Be the Diff...Show moreLast updated: 6 days ago
    Community School Activities Coordinator

    Community School Activities Coordinator

    United Way of the Greater Lehigh ValleyBethlehem, PA, US
    Part-time
    Quick Apply
    Status : Hourly, Non-Exempt, Part-time (20 hours a week).Hourly Pay Rate Range : $20 – $25.Location : Thomas Jefferson Elementary School, Bethlehem Area School District. Position Description Community ...Show moreLast updated: 30+ days ago
    • Promoted
    Staffing Coordinator - Bilingual

    Staffing Coordinator - Bilingual

    Masis StaffingAllentown, PA, US
    Full-time
    Responsible for the full life cycle of talent acquisition to fulfill the staffing needs of all clients in your branch.Contributes to the efficient Masis operations by performing their duties accura...Show moreLast updated: 2 days ago
    • New!
    Conifer Realty is hiring : Community Manager in Clinton Twp

    Conifer Realty is hiring : Community Manager in Clinton Twp

    MediabistroClinton Twp, NJ, United States
    Full-time
    Clinton Township, NJ (http : / / maps.Route+31+South+Clinton+Township+NJ+USA+08801) • Property Management.Work Hours Monday- Friday 40 hours per week, 8 : 00am-4 : 30 pm. Clinton Woods and Woods at Warren, ...Show moreLast updated: 17 hours ago
    • New!
    Community Manager

    Community Manager

    MediabistroClinton, NJ, United States
    Full-time
    The Community Manager is responsible for all phases of on-site property operation, under the direction of the Regional Manager. The Community Manager is responsible to maintain all aspects of the pr...Show moreLast updated: 21 hours ago
    • Promoted
    • New!
    Consumer Insights Associate

    Consumer Insights Associate

    CrayolaEaston, Pennsylvania, United States
    Full-time
    Consumer Insights Associate, Full Time, Easton PA.Under the general direction of a Consumer Insights Manager, the CI Associate is accountable and responsible for developing, gathering, analyzing, s...Show moreLast updated: 3 hours ago
    • Promoted
    Staffing Coordinator Caring, Organized, Reliable | Allentown PA

    Staffing Coordinator Caring, Organized, Reliable | Allentown PA

    Comfort KeepersAllentown, PA, US
    Full-time
    Full-Time Staffing Coordinator | Comfort Keepers | Allentown, PA.Be the Heartbeat of Our Care Team.At Comfort Keepers of Allentown, we understand that excellent care begins with effective coordinat...Show moreLast updated: 8 days ago
    • Promoted
    Coordinator of Student Activities

    Coordinator of Student Activities

    Penn State UniversityScranton, PA, US
    Full-time
    Coordinator Of Student Activities.Penn State Scranton is excited to welcome applications for the position of Coordinator of Student Activities. The Student Engagement Specialist is part of the Stude...Show moreLast updated: 30+ days ago
    • Promoted
    Customer Care Project Coordinator

    Customer Care Project Coordinator

    VictaulicEaston, PA, US
    Full-time
    Location : Customer Care, Commerce Park.Reports To : Customer Care Supervisor.Sales liaison to our internal and external customers. Serve as subject matter expert for custom products & projects.Prepar...Show moreLast updated: 30+ days ago
    • Promoted
    Operations Coordinator - Marywood University

    Operations Coordinator - Marywood University

    Capstone on Campus Management LLCScranton, PA, US
    Full-time
    Job Title : Operations Coordinator.Reports To : Director of Housing and Residence Life.Location : Marywood University, Scranton, PA. Capstone On-Campus Management (COCM), with headquarters in Birmingha...Show moreLast updated: 24 days ago
    • New!
    Community Manager - 121

    Community Manager - 121

    MediabistroLaurys Station, PA, United States
    Full-time
    Job Location Riverview 121rvw - Laurys Station, PA.Under the direction of the Regional Manager, the primary function of the Community Manager is providing competent and effective leadership which w...Show moreLast updated: 17 hours ago
    Community Action Lehigh Valley Invites You to Join our Community of Talent

    Community Action Lehigh Valley Invites You to Join our Community of Talent

    Community Action Lehigh ValleyBethlehem, PA, USA
    Full-time
    Quick Apply
    Join Our Talent Community Today!.Community Action Lehigh Valley is an anti-poverty nonprofit that improves the quality of life by building a community in which all people have access to economic op...Show moreLast updated: 30+ days ago
    Full-time AmeriCorps Community Resource Navigator

    Full-time AmeriCorps Community Resource Navigator

    UWGLV AmeriCorpsJim Thorpe, PA, US
    Full-time
    Quick Apply
    United Way of the Greater Lehigh Valley (UWGLV) .AmeriCorps program in the Lehigh Valley.The Community Resource Navigator will support organizational response to individuals and families they ...Show moreLast updated: 30+ days ago
    • Promoted
    Staffing Coordinator Assistant

    Staffing Coordinator Assistant

    Delta-T Group Inc.Allentown, PA, US
    Permanent
    At the Delta-T Group, we offer premier referral solutions for the social-services, special-education, behavioral and allied-health fields. We have thrived for 35 years because we highly value the De...Show moreLast updated: 30+ days ago
    • Promoted
    Seasonal Marketing Coordinator

    Seasonal Marketing Coordinator

    Live Nation EntertainmentAllentown, PA, US
    Full-time
    Seasonal Regional Marketing Coordinator.WHO ARE WE? Live Nation Entertainment is the world's leading live entertainment company, comprised of global market leaders : Ticketmaster, Live Nation Concer...Show moreLast updated: 30+ days ago
    • Promoted
    Staffing Coordinator III

    Staffing Coordinator III

    Robert HalfAllentown, PA, US
    Full-time
    We are seeking a highly organized and detail-oriented professional to oversee end-to-end onboarding and offboarding processes for both internal team members and external contractors.This role invol...Show moreLast updated: 30+ days ago
    Marketing Coordinator

    Marketing Coordinator

    Penn Contractors Inc.Emmaus, Pennsylvania, United States
    Part-time
    Quick Apply
    The Marketing Coordinator manages the Penn Contractors brand through all communication channels.They attract qualified leads through on-target marketing by creating content for Penn’s blog, social ...Show moreLast updated: 30+ days ago
    • Promoted
    Sales Coordinator

    Sales Coordinator

    Clear Channel Outdoor Hldgs.Allentown, PA, US
    Full-time
    Assist Account Executives, Campaign Planners, and Business Operations Manager in developing proposals in response to RFPs from internal and external clients. Prepares proposals for Account Executive...Show moreLast updated: 30+ days ago
    Community School Coordinator Union Terrace Elementary School

    Community School Coordinator Union Terrace Elementary School

    United Way of the Greater Lehigh ValleyAllentown, PA, US
    Full-time
    Quick Apply
    CSC positions is available in Allentown School District, at Union Terrace Elementary School.The Community School Coordinator serves as a strategic leader and key liaison between the school, familie...Show moreLast updated: 30+ days ago
    • Promoted
    Client Coordinator

    Client Coordinator

    Maxim Health SystemsAllentown, PA, US
    Full-time
    Maxim Healthcare is hiring for a Client Coordinator to work with clients, patients and active caregivers to identify open shifts, availability, and coordinate schedules. Competitive Pay & Weekly Pay...Show moreLast updated: 27 days ago