Director of Paid Media

A company is looking for a Director of Paid Media to manage and optimize its paid media strategy remotely.

Key Responsibilities

Forecast and manage budget allocation for various channels to maximize ROI

Oversee performance across Meta Ads, Google Ads, and emerging paid channels, including campaign management and optimization

Analyze creative performance and funnel metrics to drive improvements and scale acquisition efforts

Required Qualifications

7+ years of experience in Paid Media, particularly with DTC brands

Expertise in Meta Ads and Google Ads; familiarity with TikTok and other platforms is a plus

Experience managing budgets exceeding $1M per month

Proven record of scaling new customer acquisition funnels

Experience in leading creative strategy and performance optimization