Product Manager - Growth

Birdy GreyStaten Island, NY, US

2 hours ago

Job type

Full-time

Job description

Product Manager - Growth

The company is Birdy Grey, a direct-to-consumer brand whose mission is to celebrate friendships during one of the most important milestones in a person's life : their wedding.

Founded in 2017 by best friends Grace Lee and Monica Ashauer, Birdy Grey offers affordable bridesmaid dresses starting at just $89, groomsmen suits starting at $199, plus fun gifts and accessories for everyone in the wedding party. Since day one, we've dressed over 2 million bridesmaids and we're proud to be a trusted resource for brides and grooms on their most cherished day.

The position is Growth Product Manager, reporting to the Director of Product Management. The location is US - Remote. Headquartered in Los Angeles, CA with an office in New York, NY, Birdy Grey supports remote work for eligible roles. We ask that all employees travel to either office once a quarter. This role is not eligible for visa sponsorship.

Birdy Grey is looking for a Growth Product Manager who is passionate about advocating for the customer, has excellent product instincts, and a passion for data, consumer insights, and experimentation. This Growth Product Manager will be focused on optimizing and evolving our DTC experience across multiple customer segments and user journeys. This is a highly cross-functional role and necessitates the ability to partner across Engineering, Product Design, Site Merchandising, Web Operations, Creative, Marketing, Data, Operations, Strategy, and Finance.

Scope of responsibilities include :

Collaborate with partners and stakeholders to develop, plan, and execute against the growth product vision, strategy, and roadmap. Champion a test-and-learn culture.
Own, drive, and monitor digital growth KPIs, using data-driven insights to validate, test, and iterate on opportunities to improve conversion, revenue, and marketing efficiency.
Create detailed & well-scoped product requirements, identify dependencies, and align roadmaps.
Manage inbound requests; prioritize the product backlog and experiment calendar.
In partnership with engineering leadership, facilitate agile ceremonies and align on sprints.
In partnership with product design & engineering, manage the quality assurance (QA) process for new features and experiments.
Communicate progress, results, and learnings to key stakeholders, including executive leadership.
Manage relationships with relevant SaaS partners / vendors.

The right candidate has qualifications and personal attributes including :

Bachelor's Degree Required

3+ years of progressive experience in product management, ideally with a focus on growth, CRO, or experimentation

Proven track record of successfully delivering on product strategy in a high-growth environment

Experience using competitive analysis, market insights to make data-driven decisions

Experience collaborating and partnering with cross-functional teams and stakeholders

Strong verbal and written communication skills; can patiently and effectively communicate with a diverse group of peers across time zones

Strong analytical skills (SQL, Excel, etc) and ability to glean, distill, and synthesize insights for business stakeholders

Impeccable organizational skills and attention to detail

Ability to flourish in a rapidly growing company and fast paced environment

Desire to be part of a team and the capacity to operate autonomously

Nice to haves include :

Start-up experience

Interest in bridal and fashion

Experience with Shopify and / or headless architecture

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Product Manager Growth • Staten Island, NY, US