Director, Product Management

Director Of Commercial Product Management

Wolters Kluwer Tax & Accounting (TAA) is seeking a Director of Commercial Product Management responsible for defining Go-To-Market (GTM) strategy and executing the product vision and strategy across product lines, while leading growth, go-to-market execution, and revenue performance of our Performance Segment portfolio, including flagship products like TaxWise, iFirm, and related products and services. This leader ensures alignment with business goals, drives cross-functional collaboration, and manages high-performing product teams to deliver solutions that meet market needs and customer expectations.

This is a high-impact commercial leadership role responsible for defining and driving strategies across direct and indirect channels, including revenue accountability for our re-sale partner channel. You'll set segment-level commercial strategies, shape market positioning, and lead cross-functional initiatives to deliver product success across acquisition, monetization, retention, and partner enablement. With a low span-of-control team, you will lead by influence and insight not just headcount. You'll be asked to manage complexity with agility, apply big-picture thinking, and drive precise tactical execution.

Essential Duties And Responsibilities

• Product Strategy & Vision
• Define and communicate the product vision aligned with company objectives
• Develop multi-year product roadmaps based on customer needs, market trends, and business priorities
• Identify new market opportunities and evaluate build / buy / partner decisions
• Improve Product adoption
• Improve Customer Satisfaction (NPS)
• Commercial Strategy & Revenue Ownership
• Own the end-to-end revenue performance of the Performance Segment portfolio, across direct and re-sale partner channels
• Define and lead segment-specific GTM strategies, with a focus on customer acquisition, upsell, retention, and total business growth
• Create and optimize pricing models, packaging strategies, and revenue forecasts that reflect the needs of both direct and re-sale markets
• Assist in the build of financial plans and sales targets, ensuring visibility and accountability for channel contribution
• Defining and Executing Go-to-Market
• Develop differentiated messaging, bundling, and promotional strategies that reflect the value proposition across customer segments and channels
• Partner closely with Sales, Marketing, and Customer Success to build and deliver effective GTM campaigns
• Monitor commercial KPIs, including customer acquisition, retention, and partner-led growthmaking data-informed decisions to improve effectiveness
• Re-sale Partner Enablement
• Support re-sale partners with access to sales collateral, launch assets, and training that enhance their ability to position WK products
• Lead quarterly business reviews and revenue planning sessions with key re-sale stakeholders to ensure joint accountability and shared success
• Customer Insight & Thought Leadership
• Deeply understand tax preparer personas, needs, and seasonal buying behavior through direct engagement, market research, and VOC programs
• Represent the Performance Segment in internal strategy sessions, industry events, and other to-be-defined opportunities
• Lead customer-facing sessions (e.g., roadshows, partner roundtables, webinars) to reinforce WK's brand, roadmap, and platform vision
• Team & Cross-Functional Leadership
• Manage and coach a small team of commercially focused product managers aligned to product line
• Work cross-functionally with Product, Engineering, Marketing, Finance, and Sales to ensure delivery of roadmap and business goals
• Champion a culture of measurable outcomes, tactical execution, and continuous improvement, particularly during tax season peaks

Other Duties

Performs other duties as assigned by supervisor.

Job Qualifications

Education : Bachelor's degree in Business, Product Management, Marketing, or related field; MBA preferred

Experience :

Other Knowledge, Skills, Abilities or Certifications :

Travel requirements : 20%

Physical Demands : Normal office environment. Applicants may be required to appear onsite at a Wolters Kluwer office as part of the recruitment process.

Compensation : Target salary range CA, CT, CO, DC, HI, IL, MA, MD, MN, NY, RI, WA : $208,800 - $295,550

EQUAL EMPLOYMENT OPPORTUNITY

Wolters Kluwer U. S. Corporation and all of its subsidiaries, divisions and customer / business units is an Equal Opportunity / Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.