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Marketing Manager

Marketing Manager

Expert VAGrand Rapids, MI, US
2 days ago
Job type
  • Full-time
Job description

Marketing Manager

This is a remote position. We are seeking a Marketing Manager with 3 to 5 years of restaurant experience to lead marketing efforts across multiple brands and 10 locations. This role requires a strong strategic mindset, a passion for brand development, and the ability to drive customer engagement through innovative marketing campaigns. (Multi-Brand & Multi-Location Focus)

Key Responsibilities :

  • Develop and execute brand strategies to strengthen market positioning.
  • Drive customer engagement initiatives to enhance brand loyalty.
  • Manage campaigns and optimize digital marketing platforms (Facebook, Instagram, and others).
  • Leverage AI tools for improved marketing performance and efficiency.
  • Oversee graphic design, video creation, and audio production to enhance content quality.
  • Analyze trends, business analytics, and market data to make informed decisions.
  • Conduct competitors analysis to identify opportunities for growth.
  • Plan, execute, and manage marketing campaigns across various channels.
  • Oversee the entire marketing program, including managing campaigns, social media, and testimonials.
  • Utilize business intelligence reports and forecasts to improve band content and drive sales.

Requirements :

Qualifications & Skills :

  • 3-5 years of marketing experience, preferably in multi-brand environments.
  • Proven ability to drive campaigns and translate data insights into action.
  • Strong understanding of customer engagement strategies.
  • Experience with graphic design, video, and audio creation.
  • Passion for AI-driven marketing solutions.
  • Ability to work in a fast-paced, collaborative environment.
  • Tools : Adobe, AI tools such as Suno AI, Midjourney AI, Replicate AI, Microsoft office suite

    Preferred Schedule : 40 hours per week / TBD

    This role will work closely with a dedicated content creator to ensure a seamless blend of data-driven decision-making and compelling content.

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    Marketing Manager • Grand Rapids, MI, US

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