Digital Content & Social Coordinator

Overview
We are seeking a creative, detail-oriented Junior Digital Content & Social Coordinator to support content creation, social channel management, and digital engagement for a diverse portfolio of clients. This role blends graphic design, video/reel editing, copywriting, community management, and performance tracking.

The ideal candidate is passionate about social media, stays ahead of trends, and brings a strong understanding of how to create content that resonates with target audiences across platforms like LinkedIn, Instagram, Facebook, X, YouTube, and TikTok. Experience with paid social media advertising is a nice-to-have but not required.

This position supports senior strategists and account managers and plays a key role in delivering day-to-day social execution for multiple brands.
Key Responsibilities
Content Creation

• Design graphics, carousels, animated assets, and templates optimized for each social channel.
  
• Produce short-form videos and reels using mobile editing tools or Adobe Creative Cloud/Canva.
  
• Write compelling, on-brand social copy tailored to platform best practices.
  
• Repurpose content into multiple formats (e.g., posts → reels → stories → LinkedIn carousel).
  

Social Media Management

• Manage and schedule content across client accounts using approved tools (Meta Business Suite, Hootsuite, etc.).
  
• Monitor channels daily for engagement, comments, and audience interaction.
  
• Maintain posting calendars and ensure consistent delivery of content.
  

Audience & Trend Insight

• Stay up to date on social media trends, algorithm shifts, and emerging tools.
  
• Provide recommendations for content types, posting strategies, and target audience opportunities.
  
• Assist in developing strategies to grow reach, engagement, and follower communities.
  

Performance & Reporting

• Track KPIs across platforms (reach, engagement, impressions, clicks, conversions).
  
• Build monthly performance reports and synthesize insights for internal teams and clients.
  
• Identify content that is over- or under-performing and make recommendations for optimization.
  

Collaboration & Support

• Work closely with senior strategists, designers, and account managers on campaigns.
  
• Contribute ideas during brainstorming, planning sessions, and creative development.
  
• Maintain a strong understanding of each client's brand, tone, positioning, and audience.

Qualifications

• 0–2 years of professional experience in social media, digital marketing, or content creation (internships welcome).
  
• Proficiency with Canva; familiarity with Adobe Creative Suite (Photoshop, Illustrator, Premiere, After Effects) is a plus.
  
• Experience editing short-form video (Reels, TikToks, Shorts).
  
• Strong writing and storytelling skills across platforms.
  
• Basic understanding of social KPIs, analytics dashboards, and reporting.
  
• Comfortable juggling multiple client accounts and shifting priorities.
  
• Self-starter with curiosity, creativity, and a willingness to learn and iterate.

Key Skills

• Graphic design & visual layout
  
• Short-form video production
  
• Social copywriting
  
• Social media strategy basics
  
• Platform expertise (LinkedIn, Instagram, Facebook, X, TikTok, YouTube)
  
• Analytics & KPI tracking
  
• Trend monitoring
  
• Community management
  
• Organization & project coordination

Success in This Role Looks Like

• Delivering consistent, high-quality content that aligns with each client’s brand.
  
• Increasing engagement and reach through timely, relevant, trend-informed content.
  
• Proactively identifying opportunities to grow audiences or refine strategy.
  
• Providing clear reporting that demonstrates performance and insights.
  
• Improving efficiency for senior strategists by owning day-to-day social execution.