Director of Paid Media

A company is looking for an Executive Director of Paid Media. Key Responsibilities Develop and execute comprehensive paid media strategies across multiple platforms Manage and optimize campaigns to maximize return on ad spend (ROAS) and conversion rates (CVR) Lead the in-house paid media team, including hiring and training new talent Required Qualifications 5-7 years of experience in DTC paid media with a focus on managing $1M+ monthly ad spend Proven experience in building and scaling paid media teams Strong background in direct response marketing within an e-commerce context Data-driven with proficiency in analytics and performance metrics Ability to thrive in a fast-paced, high-growth environment