Marketing Consultant Job at Aditi Consulting in Overland Park

Payrate : $40.00 - $42.00 / hr.

Summary :

At we're dedicated to providing exceptional experiences for our customers, and that extends to our virtual events and webinars. We're seeking an experienced Virtual Event Marketing Manager to join our team. This role will focus on building awareness for suite products and services through strategic event marketing campaigns, with a particular emphasis on virtual events and webinars. The ideal candidate will have a strong background in marketing, with a knack for both day-to-day execution and long-term strategy.

Responsibilities :

• Lead end-to-end management of virtual events and webinars, ensuring all timelines and objectives are met.
• Oversee virtual events and webinar workstreams and develop tactical plans to achieve established goals.
• Foster strong cross-functional relationships with teams such as Product Marketing, Campaigns, Brand, Social, Paid Media to ensure alignment and successful outcomes.
• Leverage and improve upon established processes, templates, and best practices for virtual event and webinar execution.
• Manage the virtual events and webinars calendar and content calendar logistical planning.
• Develop content for the event including an outline, PowerPoint presentations and speaking points.
• Develop webinar-related social media posts, webpages, emails, and other communication channels.
• Execute and optimize email campaigns promoting virtual events and webinars using marketing automation platforms.
• Preferred experience with On24 virtual platform.
• Track and analyze the effectiveness of virtual events and webinars, making data-driven optimizations.
• Generate reports leveraging Salesforce to measure content performance and overall campaign success for virtual events and webinars.
• Perform other related duties as assigned.

Qualifications :

Skills and Requirements :

Technology Requirements :

Soft skills :

Pay Transparency : The typical base pay for this role across the U.S. is : $40.00 - $42.00 / hr. Final offer amounts, within the base pay set forth above, are determined by factors including your relevant skills, education and experience and the benefits package you select. Full-time employees are eligible to select from different benefits packages. Packages may include medical, dental, and vision benefits, 10 paid days off, 401(k) plan participation, commuter benefits and life and disability insurance.

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Aditi Consulting LLC uses AI technology to engage candidates during the sourcing process. AI technology is used to gather data only and does not replace human-based decision making in employment decisions. By applying for this position, you agree to Aditi's use of AI technology, including calls from an AI Voice Recruiter.

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