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Digital Marketing Specialist

Digital Marketing Specialist

DiscusITLos Angeles, California, US
20 days ago
Job type
  • Full-time
Job description

It will provide a robust SaaS platform equipped with customizable features to meet the unique needs of businesses across different industries. From project management to customer relationship management, Finix will offer a range of tools to optimize workflow efficiency.

Do you have the skills to fill this role Read the complete details below, and make your application today.

Responsibilities

  • Collaborate with the marketing team to create comprehensive digital marketing strategies aligned with business goals and target audience.
  • Manage and optimize paid advertising campaigns (Google Ads, social media ads) to maximize ROI.
  • Develop and oversee content marketing initiatives, including blog posts, ebooks, infographics, and videos. Ensure content is relevant, engaging, and optimized for search engines.
  • Create and execute social media campaigns to build brand awareness, drive engagement, and generate leads. Monitor social media channels for trends, conversations, and opportunities.
  • Design and execute email marketing campaigns to nurture leads, promote products or services, and drive conversions. Segment and target email lists for maximum effectiveness.
  • Monitor, analyze, and report on key performance metrics using tools like Google Analytics and marketing automation platforms.

Requirements

  • Experience with marketing automation platforms is a plus.
  • Strong analytical skills and the ability to interpret data to make informed marketing decisions.
  • Ability to create engaging and effective content for various digital channels.
  • Ability to adapt to changing marketing trends and technologies.
  • Creative problem-solving skills and a willingness to think outside the box.
  • Proficiency in using digital marketing tools and platforms (e.g., Google Analytics, SEO tools, social media management tools).

    • Educational Qualification

    It doesn’t matter where you went to college or what your CGPA was as long as you are smart, passionate, ready to work hard and have fun.

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