Advertising Campaign Manager (Temp)

Glidewell Dental Public Relations And Paid Media Specialist

Manages public relations and paid media communications with industry professionals to evaluate third-party advertising and publication opportunities.

Assesses and calculates the financial potential of paid placements and negotiates favorable terms.

Ensures strategic prioritization and brand positioning of services across third-party advertising channels to maximize brand awareness and ROI.

Maintains alignment between third-party placements and Glidewell's marketing objectives, messaging, and creative strategy.

Evaluates post-campaign performance to guide future media decisions and partner selection.

Coordinates campaign calendar and status reporting for active and upcoming placements.

Collaborates with creative, brand, and digital teams to align campaign deliverables and deadlines.

Works closely with the Sr. Manager, Marketing Operations to track and report on return on investment (ROI) for paid media efforts, including :

Reporting across Workfront-integrated projects.

Monitoring and summarizing online performance metrics from platforms like Campaign Monitor and GA4.

Analyzing advertising spend, campaign results, and cost-performance trends.

Helps support reporting workflows and dashboard building in collaboration with Marketing Ops.

Assists with internal and external print production jobs, including coordination, vendor communication, cost tracking, and delivery timelines.

Audits campaign materials and timelines to ensure consistent on-time delivery and budget adherence.

Interfaces with vendors and partners on campaign logistics, deliverables, and timelines.

Participates in Workfront project tracking and campaign performance workflows.

Ensures standardization of campaign workflows, intake forms, and reporting processes where applicable.

Bachelor's degree in marketing, communications, advertising, or related field.

3+ years of experience in a marketing or media planning role (agency or in-house).

Experience with campaign management tools such as Workfront, preferred.

Working knowledge of digital media analytics, campaign tracking, and cost reporting.

Experience working with print vendors or managing physical campaign materials is a plus.

Pay Range : $31.32 to $42.00 / hr.

Glidewell Laboratories is the industry leader in dental technology due to our agility, speed, and cutting edge technology. We work in a fast-paced and highly sought-after employee-friendly work environment. Behind all of this success is an amazing group of people who are passionate about bringing innovation to the marketplace, while providing quality and affordability to better the lives of people all over the world. If you share in our passion for teamwork and a vision for excellence, let's talk about a rewarding career at Glidewell!

In addition are the following generous employee benefits : Medical, Dental, Vision, 401K with company match, company-paid life insurance, additional onsite dental services, vacation, holiday, and sick time, employee gym (with fitness classes and meditation room), employee medical / wellness center (with massage therapy and acupuncture), two company subsidized cafes, Internet cafes, employee lounges with big screen TVs, game tables, fun company sponsored events, a diverse work environment with over forty nationalities represented, and much more!

Glidewell Laboratories is an Equal Opportunity Employer and prohibits any kind of unlawful discrimination and harassment. We are committed to the principle of equal employment opportunity for all employees and to provide employees with a work environment free of discrimination and harassment on the basis of race, color, religion, national origin, sex, age, physical or mental disability, veteran status, sexual orientation, gender identity, genetic information, or any other status protected by the statutes, rules, and regulations in the locations where it operates. If you are an individual with a disability and need a reasonable accommodation to assist with your job search or application for employment, please contact us at recruitment@glidewelldental.com. Please indicate the specifics of the assistance needed.

Note to Current employees : Please apply through Employee Transfer Application to complete the transfer request form.