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Head of Brand Marketing (Remote)
Head of Brand Marketing (Remote)Otsuka Pharmaceutical • Princeton, New Jersey, United States
Head of Brand Marketing (Remote)

Head of Brand Marketing (Remote)

Otsuka Pharmaceutical • Princeton, New Jersey, United States
2 days ago
Job type
  • Full-time
  • Remote
Job description

As the Director of Global Marketing (Nephrology & Immunology), you will transform science into strategy by driving global brand strategy, influencing launch preparations and execution, and forging connections across the enterprise

  • . This role is responsible for the launch of a first-in-class monoclonal antibody within the Nephrology & Immunology portfolio
  • . A successful candidate must be a strong matrix leader, good communicator and well-rounded global commercial leader, with proven results in shaping and implementing brand strategy, creating and delivering impactful and innovative Global programs to excel performance across the Globe. Clear strategic thinking with the ability to lead and demonstrate passion for the brand is required.

You’ll join an empowered, fast-paced, high-visibility team at the forefront of scientific innovation, where your work will shape decisions that impact patients worldwide with autoimmune and rare diseases.

Global Launch Leadership & Market Preparation :

Lead cross-functional global launch planning, ensuring alignment across R&D, medical affairs, market access, and regional teams. Develop and execute global launch readiness frameworks, including asset-specific launch excellence scorecards and KPIs. Ability to manage a significant scope of responsibility including multiple indication launch plans and new assets.

Global Congress & KOL Strategy :

Design and implement a global congress strategy that elevates scientific presence and brand visibility. Partner with medical affairs to align scientific narratives and ensure consistent messaging across touchpoints.

Strategic Asset Development & Lifecycle Planning :

Influence target product profiles and indication prioritization with a sharp eye on market differentiation and commercial viability. Inform the annual Global Asset Planning Process and present to senior leadership.

Facilitate enterprise-wide alignment through structured planning processes and transparent communication. Lead Launch Readiness Reviews with regions as well as Global Brand Team meeting with regions around the globe.

Budget & Resource Stewardship :

Own global marketing budgets for assigned assets, ensuring strategic investment and ROI-driven execution.

10+ years in pharmaceutical or biotech marketing, with deep experience in launch strategy and pre-launch planning, global preferred

~ Expertise in global congress planning, KOL strategy, and market readiness frameworks.

~ Experience in Nephrology, Immunology, or autoimmune therapeutic areas preferred.

~ Undergraduate degree in marketing, science, or business required; advanced degree (MBA, PharmD, PhD, MD) strongly preferred.

~ Location : Remote, with ability to be in Princeton, NJ for moments that matter

~ Willingness to travel up to 30% globally.

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Head Of Marketing • Princeton, New Jersey, United States

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