Field Marketing Director

Field Marketing Director

Welcome to PopStroke, where we've reinvented the classic pastime of mini-golf into an extraordinary experience. Imagine a place where the charm of traditional mini-golf meets innovative technology and custom-designed courses, where playful challenges unfold against the backdrop of beautifully designed landscapes. This is PopStroke where the pure joy of mini-golf extends beyond family outings and date nights to welcome guests of all skills and ages seeking a unique and memorable entertainment and culinary experience.

PopStroke currently has 19 locations across Florida, Texas, Arizona, Alabama, South Carolina, and Nevada with additional venues under development. We're looking for awesome folks to join our PopStroke team as we embark on an epic expansion journey. If you're all about fun, hard work, and creating memories, you're in the right place!

About the Role

PopStroke is seeking an experienced but scrappy Field Marketing Director to spearhead the local marketing efforts for PopStroke Entertainment nationwide. In this role, you will lead a team of local marketing coordinators, spearheading community engagement, building brand awareness, and partnership initiatives aligned with our core values and drive traffic into our locations. This position requires a strategic thinker with a passion for grass-root marketing and a strong ability to build and execute regionally tailored marketing strategies.

You will work cross-functionally with various teams to ensure the brand remains top-of-mind in all our markets, while maximizing community partnerships for growth and increased traffic at our venues. If you thrive in a fast-paced environment and have a proven track record in both leadership and local marketing, we want to hear from you!

Reports to : CMO

In Office (with travel), Full-Time, Exempt

Key Responsibilities

Leadership & Team Management :

• Lead, mentor, and manage a team of local marketing coordinators spread across multiple states, ensuring they are aligned with corporate marketing objectives while encouraging creativity and autonomy in executing local strategies based on their market types
• Provide development, guidance, and professional development opportunities to ensure they have the tools and knowledge to succeed.
• Foster a collaborative and fun goal-oriented environment where local marketing coordinators feel supported and empowered to be the ambassadors of PopStroke in the markets they support.

Community Engagement & Partnerships :

Brand Building & Awareness :

Event Marketing & Execution :

Data-Driven Marketing & Performance Tracking :

Perform other duties and responsibilities as required or requested.

Qualifications :

PopStroke provides a competitive salary based on experience, excellent benefits, and an outstanding work environment. Please submit resumes or inquiries to Eva Talianova, Director of Human Resources.

PopStroke is an Equal Employment Opportunity Employer.