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Field and Events Marketing Manager

Field and Events Marketing Manager

Presence LearningLancaster, CA, US
2 days ago
Job type
  • Full-time
Job description

Field And Events Marketing Manager

Presence is the leading provider of teletherapy solutions for children with diverse needs. Through our award-winning technology, Presence connects speech-language pathologists, school psychologists, occupational therapists, and mental health specialists to school districts nationwide. Our growing network of 2,000+ clinicians has delivered over 7 million teletherapy sessions to K-12 students. Presence is backed by Spectrum Equity, TPG's Rise Fund and Bain Capital Double Impact.

We are a remote-first, distributed workforce of 200+ corporate employees, headquartered in New York. We place a high value on schedule coordination and cross-functional communication to stay connected with each other when working in different places. Leadership roles at Presence require travel to create opportunities to engage in-person with our school partners, our clinicians, and each other.

What will you do at Presence?

We are a dual-sided business, striving to become the preferred partner for school districts and the employer of choice for clinicians looking to expand their careers in teletherapy. The Field Marketing Manager will play a critical role in advancing both priorities by leading the strategy and execution of events and conferences that build brand awareness, generate high-quality leads, and expand our market presence. From booth activations and sponsorships to thought leadership presentations and social gatherings at events, this person will own every aspect of event execution. Success in this role requires a creative, data-driven marketer who can maximize ROI, manage budgets effectively, and collaborate closely with Marketing, Revenue, and Provider Recruiting leaders to ensure each event delivers measurable impact.

Primary Responsibilities

  • Own Presence's event marketing strategy by selecting, planning, and executing conferences that drive brand awareness, lead generation, and pipeline growth
  • Create engaging event experiences that attract and connect with target audiences through booth activations, sponsorships, and tailored campaigns
  • Partner across teams (Revenue, Provider Recruiting, Marketing, Clinical, PR / Communications) to align event strategy with business priorities and enable effective lead follow-up
  • Manage external relationships with associations, industry leaders, and vendors to secure high-value opportunities and favorable contracts
  • Oversee event logistics and operations, including budgets, vendor management, shipping, and materials, ensuring flawless execution
  • Measure and optimize performance by setting goals, analyzing results, and continuously improving Presence's event marketing efforts

You'll thrive here if you have

  • A sense of humor, comfort with ambiguity, and a proactive, can-do spirit
  • Clear, persuasive communication skills to translate ideas into simple, compelling narratives
  • Influence and leadership skills to engage senior stakeholders, build alignment, and secure the support needed to bring bold ideas to life
  • Strong organizational and project management abilities to keep complex initiatives on track and moving forward
  • Comfort working independently and collaboratively in a virtual environment, with the interpersonal skills to build strong relationships
  • Expertise in developing best-in-class experiential marketing executions, leading with creative thinking and inspiring action
  • Qualifications

  • 8+ years of experience in event and field marketing; 3+ years in EdTech preferred
  • Proficiency in Google Suite, Salesforce, and Cvent (or similar lead capture tool) required
  • Detail-oriented, with strong financial acumen and experience managing event budgets and negotiating contracts to maximize ROI
  • Ability to meet significant travel requirements (up to 30%)
  • What will help you succeed here?

  • Our team is committed to shared principles of inclusivity. We engage with all stakeholders in a spirit of listening, learning, and broadening our perspectives.
  • We commit to a growth mindset. We don't use energy to explain why something can't be done; we figure out how to make it happen.
  • We are mission-driven. Our work helps more children with special needs receive the necessary support. We believe that our work is essential, meaningful, and urgent.
  • We believe in data-driven decision-making, measuring outcomes, and iterative improvement.
  • What are some of the benefits we offer?

  • Comprehensive Medical Coverage includes Dental and Vision
  • Flexible PTO
  • 11 Company Paid Holidays
  • Benefits Package : including 401K savings plan and access to an Employee Assistance Program.
  • $500 home office stipend
  • Paid Life insurance, AD&D., and disability benefits
  • Paid parental and caregiving leave
  • Eligibility to apply for a Professional Development Scholarship.
  • Inclusive Culture : We are intentional about creating a culture that is fun and inclusive.
  • This role is also eligible to participate in Presence's equity plan, subject to the terms of the applicable plans and policies.
  • An employee's starting pay will be determined based on job-related skills, experience, qualifications, and market conditions.

    Salary range is $115k - $130k

    Where is the position located?

  • Presence is headquartered in New York City, with our clients located throughout the U.S.
  • This position reports directly to the Director of Performance and Growth Marketing
  • This is a remote work role for individuals based within the U.S.
  • Preferred employee location is in the EST or CST time zones

  • All employees commit to be available on-camera for our Core Working Hours, noon-5 pm EST M-F.
  • Standard business operating hours are 9 am-6 pm in the employees' respective time zone
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    Field Marketing Manager • Lancaster, CA, US

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