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Integrated Marketing Communications Lead

Integrated Marketing Communications Lead

24 Seven TalentPalo Alto, CA, United States
4 days ago
Job type
  • Full-time
Job description

Integrated Marketing Communications Lead

Hybrid - 3 days / week onsite in NYC

Seeking a hands-on marketing leader to own social, influencer, and communications strategy for an early-stage tech and wellness venture. This individual will shape and manage the brand voice across channels, build community, and drive awareness through both organic and paid campaigns.

Key Responsibilities :

  • Develop and manage social media strategy and content calendar across Instagram, TikTok, LinkedIn, YouTube, and more
  • Create and publish engaging content in partnership with internal teams and content creators
  • Build and manage an influencer program spanning micro to macro partners
  • Support PR strategy and execution to drive earned media and increase brand visibility
  • Monitor and engage with online community; respond to messages, comments, and trends in real-time
  • Stay current on wellness and social trends, tools, and platform changes
  • Collaborate cross-functionally with commercial team and external agencies

Requirements :

  • 4+ years of experience in social media and influencer marketing, ideally in wellness, tech, luxury, or retail
  • Strong writing skills and ability to craft a polished brand voice
  • Proven ability to grow communities, drive engagement, and support brand growth
  • Familiarity with social platforms, analytics tools, and content creation software
  • Experience in start-ups or fast-growing environments a plus
  • Positive, proactive mindset and ability to work independently
  • Bachelor's degree required
  • This role is best suited for someone with a data-driven mindset and a proven track record of delivering strong social media KPIs that demonstrate measurable impact.

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    Integrated Marketing • Palo Alto, CA, United States