Cal Solar Inc. is hiring : Marketing Manager in San Diego

The Marketing Manager role is a key part of the commercial team, leading B2B marketing efforts across all customer segments. The role will act as the marketing leader for the company’s go-to-market efforts, and will drive sales enablement initiatives to support our regional business development teams. The role is broad in scope, offering an exciting opportunity for a qualified candidate to develop the overall marketing program for the company’s commercial efforts, in close partnership with the SVP and commercial team. The ideal candidate will have experience across B2B marketing channels including events, thought leadership, email, digital and social, and print.

PRIMARY RESPONSIBILITIES & DUTIES Lead the strategy and execution for B2B demand generation campaigns across all channels, including website, email, events, media outreach, and social.

Create and manage sales enablement efforts, including the development of collateral, toolkits, case studies, videos, presentations and the execution of industry events.

Manage the Salesforce marketing automation platform including segmentation, campaign management, marketing attribution and campaign performance.

Lead media buying activities for digital, tradeshow / experiential and print.

Coordinate the creation and distribution of thought leadership content including articles, white papers, industry awards.

Ensure that all external communications are consistent and in line with the company’s brand.

Plan, manage, and oversee events that the company is hosting or attending.

Oversee company memberships in industry organizations.

Coordinate with other departments, partners and external parties across initiatives.

Perform and present secondary research on key target audiences to identify opportunities and trends, support customer surveys and primary research.

Identify and manage third party agencies, contractors and freelance resources.

TEAM BUILDING & CULTURE Embody and promote the Cal Solar core values and demonstrate those values in interactions with internal and external stakeholders.

Foster open communication, team building, and sharing of best practices amongst all employees, to help create a continuous learning environment that drives team knowledge & preparedness.

KEY QUALIFICATIONS & REQUIRED SKILLS Minimum 3-5 years of experience in B2B marketing, preferably in a technical sector.

Excellent verbal and written communication skills.

Experience with sales automation tools, and developing sales enablement programs.

Experience working in the commercial real estate sector, architecture, green building, or general contracting.

Experience working in the renewable energy sector, preferably commercial solar.

Bachelors degree from an accredited institution.

Strong organizational skills, able to support multiple concurrent projects.

Excellent time management skills - ability to meet deadlines, prioritize tasks, and delegate when appropriate.

Confident and capable of holding others accountable.

Some travel required may be required within California.

We are always seeking talented individuals! Join a focused and motivated team. Cal Solar, Inc. is an equal opportunity employer (EEO) committed to a culture based on respect and performance.

Cal Solar, Inc. is an equal opportunity employer to all, regardless of age, ancestry, color, disability (mental and physical), exercising the right to family care and medical leave, gender, gender expression, gender identity, genetic information, marital status, medical condition, military or veteran status, national origin, political affiliation, race, religious creed, sex (includes pregnancy, childbirth, breastfeeding and related medical conditions), and sexual orientation.

The starting annual pay range for this role is between USD $60,000 - $90,000 / Year. The actual base is dependent upon many factors, such as location, training, transferrable skills, work experience, business needs and market demands. The base pay range is subject to change and may be modified in the future.

BENEFITS Competitive salaries, Health / vision / dental insurance, 401(k) plan with 6% match, Paid holidays, and Flexible PTO

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Marketing and Sales

We’re not able to provide additional job postings at this time.

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