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Paid Media Strategist

Paid Media Strategist

Expert Technology ServicesSan Francisco, CA, United States
5 days ago
Job type
  • Full-time
  • Quick Apply
Job description

Please Note : As of July 22, 2021, our team will require that all candidate submissions include a LinkedIn profile. Please do not submit any candidates that do not have a LinkedIn.

has a client that is seeking a Paid Media Strategist who will be working with our client who is looking for a Paid Media Strategist. This person should have a combination of campaign and paid media experience. This is a remote contract role.

Responsibilities :

  • Develop global paid media strategy in partnership with Campaign leads and Performance marketing
  • Act as the main point of contact between the Global Campaigns team and the Performance Marketing team including leading regular forums and performance checks
  • Work with Performance Marketing to improve the global paid social campaign structure to optimize for performance and efficiency
  • Lead project management for ad development and launch, ensuring a smooth and timely process from concept to execution
  • Manage ad trafficking and launch logistics
  • Analyze performance data and translate insights into actionable recommendations for creative, copy, and audience targeting improvements
  • Maintain a pulse on the evolving paid social landscape and identify opportunities to test new strategies
  • Collaborate with creative teams to develop and refine ad creatives and copy based on performance insights

Required Skills :

  • 5-8 years of paid media experience including building global strategies, launching ads, optimizing campaigns for performance, and building / sharing reporting and insights
  • Extensive experience in paid media strategy across SEM, Paid Social, Content Syndication, etc., as well as expertise in their relevant platforms (ex. Facebook,LinkedIn)
  • Highly analytical and can translate complex data into clear, concise, and actionable strategies; Proactively makes recommendations to drive iterative improvements
  • Deep understanding of paid media content; can craft compelling messages and creative for the unique nuances of each channel
  • Strong understanding of integrated demand gen campaigns including content strategy, audience targeting, and channel rationale
  • Proactive project manager with a keen eye for detail and can manage multiple ad development projects simultaneously
  • Strong communicator and can effectively bridge the gap between creative and performance focused teams
  • Basic Qualification :

    Additional Skills :

    Background Check : No

    Drug Screen : No

    Rank : B1

    Requested Date : 2025-11-04

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    Paid Media Strategist • San Francisco, CA, United States

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