Senior Director, Global Marketing

Senior Director, Global Marketing

Medical Device Company

Princeton, NJ

Job Responsibilities :

• Strategic Leadership : Lead global marketing strategy, product portfolio planning, and innovation pipeline development to drive sustainable growth across international markets.
• Cross-Functional Collaboration : Partner with R&D, Clinical, Regulatory, and Operations teams to align product development with strategic goals and lifecycle management.
• Market Intelligence & Insights : Conduct research to uncover unmet needs, assess market trends, and inform product positioning, branding, and launch strategies.
• Innovation & New Product Development : Build and validate new product concepts using customer insights; develop business cases and guide prioritization of initiatives.
• Brand Stewardship : Define and manage global brand identity and messaging; support commercial teams with launch toolkits and product differentiation strategies.
• Market Access Strategy : Develop pricing and reimbursement strategies, value dossiers, and stakeholder engagement plans to support global market entry.
• Team & Performance Management : Build and lead a high-performing marketing team, manage budgets and KPIs, and maintain strong global partnerships-with up to 40% international travel.

Job Requirements :

Note : Applicants who do not meet the above requirements will not be considered for this role.