Digital Media Specialist - Hybrid, NYC

Job Description

To support Corcoran's franchise digital marketing strategy and operations. Collaborate with internal marketing and service teams, agencies, and technology partners to build and effectively communicate our digital marketing campaigns on behalf of our existing franchise network and to expand Corcoran's global brand awareness.

Work under the guidance and direction of Digital Marketing Manager

Day-to-day conduit between media agencies and publishers related to paid and organic digital marketing campaigns.

Onboard and create effective media strategies for new affiliates in collaboration with internal transitions and servicing teams.

Maintain and support digital media project management between internal and external stakeholders across multiple teams.

Assist with internal and external digital strategy communications.

Responsibilities

Request, gather and organize digital media proposals from agencies and vendors.

Review campaign performance and KPI reports in order to make recommendations and changes to campaigns.

Manage media campaign operations by coordinating with creative, editorial, content and service teams, including gathering and organizing creative assets.

Process invoices and assist in maintaining budgets.

Support communication efforts to the affiliate network on digital marketing campaigns.

Act as consultant for affiliate's local digital efforts.

Support for vendor management and contract review.

Support ad operations using the following platforms :

Google Ads, Analytics, Tag Manager, Search Console

Meta Ads Manager and Business Manager

MS Office and G-Suite, heavy emphasis on MS Excel and Google Sheets

SEO tools (e.g. SEMRush)

Project management tools (e.g. Trello)

Adobe CS (Photoshop, InDesign)

Web CMS platforms (e.g. WordPress)

Minimum Requirements

Bachelor's Degree in marketing, communications, IT, or related field or equivalent years of experience.

1-3 years experience, real estate knowledge a plus

Analytical, solutions-oriented

Proactive self-starter

Strong project management skills

Through its New York City, Hamptons and South Florida brokerages, along with its rapidly growing affiliate network, Corcoran® is home to more than 120 offices and more than 5,000 independent salespersons in key urban, suburban, and resort markets nationwide. Corcoran is a subsidiary of Anywhere Real Estate Inc.

Anywhere Real Estate Inc. () ? (NYSE : HOUS) is moving real estate to what's next. Home to some of the most recognized brands in real estate?Better Homes and Gardens® Real Estate () ,?Century 21® () ,?Coldwell Banker® () ,?Coldwell Banker Commercial® () ,?Corcoran® () ,?ERA® () , and?Sotheby's International Realty® () , we fulfill our purpose to empower everyone's next move through our leading integrated services, which include franchise, brokerage, relocation, and title and settlement businesses, as well as mortgage and title insurance underwriter minority owned joint ventures. Anywhere supports nearly 1 million home sale transactions annually and our portfolio of industry-leading brands turns houses into homes in more than 118 countries and territories across the world.

At Anywhere, we are empowering everyone's next move - your career included. What differentiates us is our scale, expertise, network, and unique business model that positions us as a trusted advisor throughout every stage of the real estate transaction. We pursue talent - strategic thinkers who are eager to always find a better way, relentlessly focus on talent, obsess about growth, and achieve exceptional results. We value our people-first culture, which thrives on empowerment, innovation, and cross-company collaboration as we keep moving the world forward, together. Read more about our company culture and values in our annual Impact Report () .

We are proud of our award-winning culture and are consistently recognized as an employer of choice by various organizations including :

Great Place to Work

Forbes World's Best Employers

Newsweek World's Most Trustworthy Companies

Ethisphere World's Most Ethical Companies

EEO Statement : EOE including disability / veteran