ANALYST PRODUCT MARKETING IV (Remote)Pennsylvania Staffing • Middletown, PA, US
ANALYST PRODUCT MARKETING IV (Remote)
Pennsylvania Staffing • Middletown, PA, US
2 days ago
Job type
- Full-time
- Remote
Job descriptionLeverage market intelligence to inform product positioning and strategic messaging. Go-to-Market Plan Collaborate with cross-functional teams (Product Management, Sales, Engineering) to ensure alignment and successful product launches. Product Positioning & Messaging Translate complex technical features into clear, customer-centric benefits. Sales Enablement Provide competitive insights and objection-handling tools such as FAQs and battle cards to help sales confidently address customer concerns and improve win rates. Performance Measurement Recommend adjustments to strategies & GTM plan based on data-driven insights. Experience : Minimum of 8 years in product marketing, with hands-on experience in product launch planning and execution within B2B technology markets - Preferably in AI, Cloud, or Enterprise technology solutions. Education : Bachelor's degree in marketing, Business, Computer Science, or a related field; advanced degree preferred. Technical Acumen : Deep understanding of AI, Cloud infrastructure, and enterprise IT ecosystems. Marketing Expertise : Strong foundation in core marketing principles, including positioning, messaging, and campaign execution. Project Management : Proven ability to manage multiple projects simultaneously, meet deadlines, and coordinate cross-functional teams effectively. Analytical Skills : Ability to interpret market data and apply insights to execution plans. Communication : Exceptional written and verbal communication skills; ability to simplify complex topics for diverse audiences. Collaboration : Proven ability to work effectively with cross-functional teams in a fast-paced environment.
Analyst Product Marketing IV (Remote)
TE Connectivity is seeking a highly skilled Product Marketing Analyst to join our Digital Data Networks (DDN) Business Unit. This role is ideal for professionals with 8+ years of relevant experience in product marketing, particularly within the AI, Cloud, and Enterprise technology sectors. You will play a pivotal role in driving go-to-market strategies, analyzing market dynamics, and supporting the success of innovative products that empower our AI / Cloud / Enterprise customers.
Key Responsibilities
- Market Awareness & Insights
Stay current on industry trends, emerging technologies, and competitive developments in AI, Cloud, and Enterprise markets.
Develop and execute go-to-market plans for new and existing DDN products & portfolios.
Craft compelling value propositions and messaging tailored to enterprise audiences.
Create sales tools, presentations, and training materials to support the sales team.
Track and report on product marketing KPIs, campaign effectiveness, and market share growth.
What your background should look like :
Required Qualifications
Competencies
Values : Integrity, Accountability, Inclusion, Innovation, Teamwork
Job Locations : Middletown, Pennsylvania 17057 United States Travel Required : 10% to 25%
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Marketing Analyst • Middletown, PA, US
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