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Social Media & Influencer Growth Manager

Social Media & Influencer Growth Manager

MediabistroBirmingham, AL, United States
30+ days ago
Job type
  • Full-time
Job description

Role Summary

We're looking for a

ocial Media & Influencer Growth Manager

who thrives where short-form video, AI-powered tools, and data-driven insights meet. In this role you will publish 3-5 engaging TikTok and Instagram Reels each day, guide and support 20-30 micro-creators each quarter, and dedicate one day a week to social DMs and email so our content answers real customer questions. Our culture values curiosity, respect, and continuous learning-everyone's ideas are welcome and heard.

Core Responsibilities

Short-Form Content Engine (AI-Assisted)

  • Ideate, script, film, edit, and post 3-5 TikTok / IG Reels daily. Leverage Gen-AI tools (e.g., ChatGPT, Opus Clip, Adobe Firefly) to scale output efficiently while maintaining quality, and build a reusable template library for hooks, captions, and thumbnails.

Influencer Program & AI Discovery

  • Identify, brief, and collaborate with 20-30 micro-creators each quarter through platforms like Modash AI and Insense. Automate agreements and performance tracking with Zapier / Make (or equivalent) feeding a shared Notion dashboard.

    • Community Care

  • Own social DMs and email support one day per week. Surface FAQs with AI summarization and transform them into fresh content within 24 hours, maintaining an average first-response time under two hours.

    • Growth Analytics & Experimentation

  • Build weekly dashboards (GA4, TikTok Analytics, Supermetrics) with GPT-based anomaly alerts. Run A / B tests on hooks, captions, and posting cadence; apply predictive models to prioritize experiments responsibly.

    • Automation Champion

  • Design no-code workflows (e.g., Gumloop, Lindy, Make.com) that syndicate posts, tag influencer UGC, and organize creative assets-reducing repetitive manual tasks and empowering the team to focus on high-impact work.

    • Qualifications

    1-3 yrs hands-on TikTok / IG short-form creation (≥ 50 portfolio videos) plus demonstrable use of AI tools (ChatGPT, Opus Clip, ElevenLabs, Firefly) for ideation or editing.

    Experience managing influencers or UGC creators-including AI-assisted prospecting & performance dashboards.

    Comfort building no-code automations in Zapier or Make.com to streamline content inspiration, operations, and workflows

    Data-savvy : can interpret view-through, save / share rates, and influencer CPA to iterate rapidly.

    On-camera confidence, bias for action, and growth mindset.

    Bonus : Paid social boosting, Canva / Figma motion graphics, and prior work in food, fitness, or mom-life niches.

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    Social Media Manager • Birmingham, AL, United States