Senior Manager, Consumer Insights

Campbell's Brand Strategist

Since 1869, we've connected people through food they love. We're proud to be stewards of amazing brands that people trust. Our portfolio includes the iconic Campbell's brand, as well as Cape Cod, Chunky, Goldfish, Kettle Brand, Lance, Late July, Pacific Foods, Pepperidge Farm, Prego, Pace, Rao's Homemade, Snack Factory, Snyder's of Hanover. Swanson, and V8.

Here, you will make a difference every day. You will be supported to build a rewarding career with opportunities to grow, innovate and inspire. Make history with us.

Why Campbell's...

Benefits begin on day one and include medical, dental, short and long-term disability, AD&D, and life insurance (for individual, families, and domestic partners).

Employees are eligible for our matching 401(k) plan and can enroll on the first day of employment with immediate vesting.

Campbell's offers unlimited sick time along with paid time off and holiday pay.

If in WHQ free access to the fitness center. Access to on-site day care (operated by Bright Horizons) and company store.

Giving back to the communities where our employees work and live is very important to Campbell's. Our "Campbell's Cares" program matches employee donations and / or volunteer activity up to $1,500 annually.

Campbell's has a variety of Employee Resource Groups (ERGs) to support employees.

Who we are looking for...

You will drive and influence strategic decision making across a brand portfolio or category of brands. As part of Campbell's Growth Office, you will partner with the category team to drive insights end-to end from insight discovery to foundational strategy, commercialization, and current business.

Now is a great time to join the Campbell's team and make a direct impact on truly iconic brands. You will guide strategy with deep human understanding into macro jobs-to-be-done, brand positioning, brand architecture, and other strategic and foundational efforts. Working on some of Campbell's most iconic brands, you will have immediate and highly visible impact.

What you will do...

Lead through Insights that illuminate possibilities, Inspire Action and Integrate with business priorities.

Illuminate possibilities by connecting multiple sources of data and insights to paint the big picture

Inspire action through empathy, storytelling, and clear solutions that put real people first

Integrate with the business priorities, processes, the Insight team and multifunctional partners

Envision and execute the consumer learning agenda to maintain and expand key brands' unique positionings and their expansive portfolios.

Drive insight-led winning product renovation, industry-leading communications, and best-in-class shop-ability (graphics / shelving) to meet and exceed expectations across key moments

Be the voice of the consumer within the category teams to ensure objectivity in decision making and build empathy within the organization

Drive innovation thought leadership across the category to develop a strong pipeline within our total addressable markets, from idea sourcing through to commercialization and ensuring in-market success.

Deliver best in class foundational insights that serve as the bedrock for top performing ideas and concepts through the product lifecycle

Scan the landscape for emerging trends and competitive activity to ensure external dynamics are influencing key business activities

Who you will work with...

Brand Teams

Broader Insights and Analytics Team within the Growth Office

Brand Innovation Team

One direct report

What you bring to the table (Must Have)...

BA degree with preference for an MBA

8+ years previous Insights experience

High learning and people agility

Proven expertise in driving impact from primary and secondary research

It would be nice if you have (Nice to Have)...

MBA a plus

Food and beverage CPG experience a strong plus

Compensation and Benefits :

The target base salary range for this full-time, salaried position is between $138,000-$198,400.

Individual base pay depends on work location and additional factors such as experience, job-related skills, and relevant education or training. Total pay may include other forms of compensation. In addition, we offer competitive health, dental, 401k and wellness benefits beginning on the first day of employment. Please ask your Talent Acquisition Partner for more information about our total rewards package.

The Company is committed to providing equal opportunity for employees and qualified applicants in all aspects of the employment relationship, including consideration for employment, without regard to race, color, sex, sexual orientation, gender identity, national origin, citizenship, marital status, protected veteran status, disability, age, religion, or any other classification protected by law.