Web Marketing Manager (Slack) Job at Salesforce in Indianapolis

Overview

Job Category : Marketing & Communications. Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.

Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce.

Applications for this position will be accepted on an ongoing basis.

Role

As the Web Marketing Manager at Slack, you will manage the production and execution of our web and content strategy by understanding our users, our products, and our platform. You will be integral in building and maintaining web pages, managing content updates, and executing digital campaigns using our Content Management System (CMS).

You’ll be responsible for the day-to-day management of our website, ensuring a high-quality user experience, increasing non-paid traffic, and supporting our overall marketing goals. You will partner with the marketing, design, copy, localization and development teams to execute comprehensive website updates that increase awareness, improve SEO, and drive customer acquisition.

As an ideal candidate, you should bring a positive attitude and an insatiable curiosity to continuously improve the user experience. You are equally comfortable taking the initiative on a project as you are working in a cross-functional group. You should be able to discuss designs with your creative partners, positioning with product, technical requirements with developers, and project status with leadership.

Responsibilities

• Web Production & Content Management : Build, publish, and maintain web pages, landing pages, and blog posts using our Content Management System (CMS).
• Manage the content lifecycle from request to publishing, ensuring content is accurate, up-to-date, and adheres to brand guidelines.
• Upload and manage digital assets (images, videos, documents) within the CMS.
• Perform quality assurance checks to ensure all web content is error-free, mobile-responsive, and accessible.
• Collaboration & Execution : Partner closely with marketing, design, and copy teams to translate project briefs and mockups into functional and engaging web pages.
• Implement on-page SEO best practices (e.g., meta tags, headers, image alt text) as guided by the SEO team.
• Support the execution of digital marketing campaigns by creating and updating associated landing pages and web content.
• Partner with Localization teams for seamless execution of global campaigns.
• Performance & Reporting : Monitor and report on the performance of web pages and campaigns using tools like Google Analytics on a monthly and quarterly basis.
• Analyze page performance and user behavior to identify opportunities for improvement.
• Collaborate with marketing and experimentation teams to apply learnings and support testing initiatives.

Qualifications

Accommodations : If you require assistance due to a disability applying for open positions please submit a request via this Accommodations Request Form.

Posting Statement : Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. Salesforce offers a variety of benefits to help you live well including time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details at : https : / / www.salesforcebenefits.com.

For Colorado-based roles, the base salary hiring range for this position is $115,600 to $159,000.

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