Sr. Associate Director, Product Marketing

Product Marketer

A career at Janus Henderson is more than a job, it's about investing in a brighter future together.

Our mission at Janus Henderson is to help clients define and achieve superior financial outcomes through differentiated insights, disciplined investments, and world-class service. We will do this by protecting and growing our core business, amplifying our strengths and diversifying where we have the right.

Our Values are key to driving our success, and are at the heart of everything we do :

Clients Come First - Always | Execution Supersedes Intention | Together We Win | Diversity Improves Results | Truth Builds Trust

If our mission, values, and purpose align with your own, we would love to hear from you!

Overview of the Role

We are looking for a strong product marketer with significant experience in financial services / asset management. This position will own the development and execution of product marketing strategies and content creation. Working in a highly collaborative fashion, you will interact closely with Product Specialists, Investments, Content, Marketing and Distribution to create compelling product stories. Our ideal candidate is someone who thrives in a dynamic and fast-paced culture has a thorough understanding of the market and investment products in general, as well as classic marketing matters such as brand, promotion and distribution channels. The successful candidate will be able to take broad direction, and then formulate and execute on specific marketing tactics drawing on expertise and resources across the firm. The ability to creatively take complex investment concepts and distill them into clear, simple and benefit-oriented content is a priority.

What to Expect When You Join Our Firm

Hybrid working and reasonable accommodations

Generous holiday policies

Paid volunteer time to step away from your desk and into the community

Support to grow through professional development courses, tuition / qualification reimbursement and more

Maternal / paternal leave benefits and family services

Complimentary subscription to Headspace - the mindfulness app

Corporate membership to ClassPass and other health and well-being benefits

Unique employee events and programs including a 14er challenge

Complimentary beverages, snacks and all employee Happy Hours

Duties and Responsibilities

You will :

Develop and execute on marketing strategy for assigned product sets

Partner with product specialists to create compelling product stories for assigned product sets

Create and oversee production of new product marketing content (e.g. webpages, sales aids, videos, product brochures); Collaborate closely with product specialists, investment writing, distribution, design, compliance and channel marketing to produce high quality and effective marketing materials

Partner with channel marketing to influence a distribution strategy for product content including email, web, print, etc.

Develop and execute on strategy for an effective and efficient system of product collateral that aligns to each distribution channel's sales process and client journey

Represent for the team in major business and regulatory change cross-functional projects, including driving implementation strategy and execution

Govern consistency of master messaging and data reporting across product marketing materials, performance communications and webpages

Partner with the web team to enhance / maximize digital marketing and digital client experience

Research and understand competitors to enhance knowledge and incorporate industry best practices into our strategy and materials

Carry out additional duties as assigned.

Supervisory responsibilities

No

Technical Skills and Qualifications

Five years marketing experience within the financial services industry or equivalent required.

Institutional and / or intermediary experience preferred

Multiple vehicle (Separate / Segregated Account, Mutual Fund, UCIT, OEIC, SICAV, VIT, ETF, etc.) marketing experience a major plus

Five years B2B marketing experience, including direct contact with sales force and in-depth knowledge of the sales process required

Bachelor's degree required

Industry specific certificates or licenses preferred

Competencies Required

In addition to putting clients first, acting like an owner, and succeeding as a team, the competencies for this role include :

Investment Product Knowledge and Story Building expertise required

Excellent project management capability : Ability to concept, direct and execute strategic projects from start to finish

Excellent interpersonal and customer service skills with ability to work across all levels of the organization

Strong understanding of financial marketplace and distribution process, including in-depth knowledge of how products are priced, packaged, and positioned across varying channels

Ability to manage and prioritize multiple projects simultaneously

Ability to work under pressure and to tight deadlines

Strong understanding of and ability to interpret and chart financial data

Strong analytical skills and attention to detail

Thorough understanding of industry compliance requirements

Broad knowledge of regulatory environment in UK and Europe

Knowledge of financial markets, financial markets function and the impact of economic figures and national / regional / global events on markets

Strong computer skills including MS PPT, Word and Excel

Excellent verbal and written communications skills

Ongoing competence in the role to be assessed, in line with applicable regulatory requirements, by :

Annual performance appraisal

Completion of all assigned compliance training

Compliance Requirements

At a minimum the role will require you to :

Place the interest of Janus Henderson's Clients first, act in accordance with TCF (Treating Customers Fairly) principles

Understand and follow laws and regulations applicable for your role, seeking the help of your supervising manager or Compliance if additional guidance is required

Understand and abide by all Janus Henderson policies applicable to your role, and seek support / guidance of the policy owner guidance when required

You are ultimately accountable for your actions and responsible for seeking further information on any or all of the above as necessary.

Potential for Growth

Mentoring

Leadership development programs

Regular training

Career development services

Continuing education courses

Compensation Information

The base salary range for this position is $140,000-$145,000. This range is estimated for this role. Actual pay may be different. This role will remain open through August 2025.

Colorado law requires an estimated closing date for job postings. Please don't be discouraged from applying if you see this date has passed.

You will be expected to understand the regulatory obligations of the firm and abide by the regulated entity requirements and JHI policies applicable for your role.

At Janus Henderson Investors we're committed to an inclusive and supportive environment. We believe diversity improves results and we welcome applications from candidates from all backgrounds. Don't worry if you don't think you tick every box, we still want to hear from you! We understand everyone has different commitments and while we can't accommodate every flexible working request, we're happy to be asked about work flexibility and our hybrid working environment. If you need any reasonable accommodations during our recruitment process, please get in touch and let us know at recruiter@janushenderson.com.