Senior Media Buyer

The Impact You Will Make

In this position as Senior Media Buyer, you will support the execution and management of paid media campaigns across numerous clients on the Paid Media team. You’ll work closely with a team of Media Buyers, and coordinate across our Client Services, Media Planning, and Analytics teams to execute successful campaigns.

The ideal candidate is someone with a passion for managing or building a career in digital advertising in an agency setting. The perfect person for this position is a quick learner who is comfortable running paid media programs in social media, search, and programmatic advertising platforms.

• Starting Salary Range: $58,000 - $65,000
• Expectation to work from one of our offices (Chicago, DC, NYC, SF, LA) at least 3 days a week

What the Day-to-Day Looks Like

• Set-up, QA, implementation, and ongoing oversight of paid media campaigns across multiple advertising channels
• Monitor campaign delivery & performance, and flagging issues to the rest of the team
• Ensure campaigns meet and exceed client KPIs
• Work with the Media Planning and fellow Buying team members to support development of effective media plans
• Contribute to BPI’s new-to-market products & services that help clients deliver more impactful campaigns
• Report on advertising performance metrics across platforms to assess campaign performance, inventory value, and opportunities for improvement
• Attend new vendor meetings to help assess the fast-changing digital media landscape and develop new buying solutions for clients
• Support Buying team members in developing the agency’s buying product
• Assist Buying team members in designing, executing, and analyzing tests to improve the efficacy of our buying tactics

Requirements

What You Bring

• 2-4 year(s) relevant work experience; exposure to digital media buying from internships, fellowships or coursework ideal
• Experience running campaigns for political, public affairs, and/or corporate clients
• Enthusiasm for Democratic and progressive politics, and excitement to work with our non-profit and corporate clients
• Analytical thinking skills, with knowledge of business intelligence dashboard software such as Google Analytics, Datorama or Tableau
• Hands-on experience with search & social buying platforms including Meta, LinkedIn, YouTube and Google Ads. Programmatic experience is a bonus.
• Strong Microsoft Excel or Google Sheets skills
• Strong organization skills and attention to detail
• A readiness to work independently, grow quickly, learn new skills, think big, and get the job done

Benefits

BPI offers a wide range of benefits to employees, including 100% company-paid medical, dental, and vision insurance, a 401(k) program with employer match up to 4%, generous time off for vacation, $50 monthly phone reimbursement, unlimited sick time, and 16 weeks of paid leave for new parents. BPI’s benefits prioritize employee wellness and progressive support to our diverse workforce.

We’re looking for all kinds of people.

BPI Group is an integrated public affairs agency that delivers outcomes for the top organizations and leaders around the world. With expertise in strategic communications, digital marketing, creative, research, and measurement, we offer a cohesive approach across corporate, policy, and public affairs strategy in today’s interconnected world. By combining incisive strategy and deep tactical expertise, we make change possible. Our transatlantic presence includes offices across thirteen markets in the US and Europe.

We are an equal opportunity employer and make employment decisions based on individual commitment to excellence. We want to have the best qualified people in every job. All qualified applicants will receive consideration for employment without regard to race, color, ancestry, national origin, religion or religious creed, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, age, marital status, status as a protected veteran, physical or mental disability, medical condition, genetic information or characteristics (or those of a family member) or any other consideration made unlawful by applicable federal, state or local laws. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

BPI is dedicated to building an inclusive, diverse, equitable, and accessible workplace that fosters a sense of belonging – so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to still consider submitting an application. We consider applications holistically and you may be just the right candidate for this role or another one of our openings!

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