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Head of Product Marketing

Head of Product Marketing

ArcadeSan Francisco, CA, United States
30+ days ago
Job type
  • Full-time
Job description

Overview

Head of Product Marketing at Arcade. This role is hybrid-based in our San Francisco, CA office.

About Arcade

Our mission is to empower teams to become great storytellers. Our vision is to build dynamic visual experiences. More than 20,000 teams use Arcade to tell better, more engaging product stories, and we need your help spreading the word! Culturally, we are a team of ex-Atlassians, AngelList, and Shopify teammates. We believe in building beautiful, easy-to-use products that meaningfully improve how software companies showcase their product at every stage of a customer journey.

The Role

We are seeking a world-class Product Marketer who can own end-to-end campaigns, pricing and packaging, and help us make Arcade an even more amazing product for marketers.

What You’ll Do

  • Go-to-Market Campaigns : Deliver a big campaign every three months.
  • Own all messaging, content, pricing and packaging decisions, and execution of GTM campaigns.
  • Be an Arcade Champion : Design our GTM stack to include Arcade's products and highlight standout features.
  • Showcase great Arcade examples from our enterprise clients.
  • Partner closely with the product team to identify gaps in the workflow.
  • Content strategy : Own and manage the changelog every week and month.
  • Share high-quality content with our user base on a consistent cadence.
  • Pricing and packaging : Strategize on the right pricing and packaging plans for the long term.
  • Collaborate with engineering and product teams to iterate and refine offerings.

Who you are

  • 4+ years of experience in a Product Marketing role.
  • Strong writer and communicator.
  • Strong project management and execution skills — able to run multiple workstreams at once.
  • Product oriented — have a sense of taste and design.

    • Benefits

  • Competitive salary and meaningful equity.
  • Unlimited PTO and sick days.
  • 401k, and top-tier Health, Dental and Vision insurance.
  • $500 a month remote work stipend.
  • Meeting-light culture.
  • Biannual company retreats.
  • Latest productivity software such as Notion, Linear and Superhuman.
  • A team that values diversity and inclusion.

    • Compensation

  • Base pay range : $150,000 - $250,000 per year.
  • Compensation : $168,000 - $250,000 per year, plus meaningful equity.

    • Our values

  • Be a coach : We want the best for our customers and ourselves. We coach people to help them achieve their best potential. An “Arcader” is both a teammate and a customer. There is a reason that the same word describes both.
  • Carry the weight : We are owners. Let’s empower each other. When we see something that needs change, we lead through it.
  • An open book : We are open as a team and as a product. We don’t put walls up unless it’s necessary. We become better when we share information. We are open to diversity of opinion, backgrounds, and thought.
  • Play as a team : We play because we’re a creator tool. Life is short. Let’s build something meaningful. We play as a team because great teams build great things together. We keep those standards high.
  • Be kind : We can be honest and kind. We can have high standards and be kind. We can say no and be kind. Kindness can vary across cultures, upbringings, and languages - but we try our best to be kind.

    • #J-18808-Ljbffr

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    Head Of Marketing • San Francisco, CA, United States

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