Talent.com
Integrated Account Based Marketing Manager
Integrated Account Based Marketing ManagerTeleperformance USA • Hanceville, AL, United States
No longer accepting applications
Integrated Account Based Marketing Manager

Integrated Account Based Marketing Manager

Teleperformance USA • Hanceville, AL, United States
10 days ago
Job type
  • Full-time
Job description

Category : Marketing

About TP

TP is a global, digital business services company. We deliver the most advanced, digitally powered business services to help the world’s best brands streamline their business in meaningful and sustainable ways.

With more than 500,000 inspired and passionate people speaking more than 300 languages, our global scale and local presence allow us to be a force of good in supporting our communities, our clients, and the environment.

Benefits of working with TP include :

  • Paid Training
  • Competitive Wages
  • Full Benefits (Medical, Dental, Vision, 401k and more)
  • Paid Time Off
  • Employee wellness and engagement programs

TP and You

Through a balanced high-tech and high-touch approach blended with deep industry and geographic expertise, we make people's lives simpler, faster, and safer. We help companies adapt quickly to changing needs, and are inspired to deliver only the best in all that we do. You will become a key contributor in making that happen.

Did you know that our Chief Client Officer started her career at TP as an agent and advanced to the pinnacle of the company? At TP, the sky is the limit!

Purpose

We’re seeking a dynamic Integrated Account-Based Marketing (ABM) Manager to lead and execute targeted, multichannel campaigns that drive pipeline growth and revenue for our IT Services line of business. Reporting to the Director of Integrated Marketing, you will m anage 1 : 1, 1 : Few , and 1 : Many ABM campaigns, collaborating cross-functionally with Sales, SDRs, and other Marketing teams. This role is pivotal in driving personalized, targeted engagement across our key accounts around our IT Services such as Cloud Services, Intelligent Automation, Security Services, and Data Services. The ideal candidate will have hands-on experience and proficiency managing marketing programs with Marketo, Demandbase , LinkedIn, and Salesforce (SFDC). S / he will have practical knowledge of multichannel ABM campaigns and proficiency with gifting platforms. Your ability to develop creative, data-driven strategies will help us deepen relationships with high-value accounts and optimize the buyer journey.

This position is 100% work at home . While this position will be working from home, this candidate must be located within the US and be eligible to work in the US without sponsorship .

Your Responsibilities

  • ABM Strategy & Execution : Develop personalized 1 : 1 campaigns and scalable 1 : Few programs to engage target accounts and buying committees.
  • Collaboration : Partner with Sales, SDRs, and Client Success to align on account plans and marketing priorities, ensuring cohesive go-to-market strategies.
  • Campaign Management : Utilize multi-channel approaches, including paid media, social selling, events, email, and tailored and custom content, to drive pipeline and revenue growth and market share.
  • Data & Optimization : Leverage tools like Salesforce, Demandbase , LinkedIn, and Marketo to track engagement, optimize campaigns, and deliver performance reporting.
  • Content Creation : Develop engaging, account-specific materials, including videos and personalized templates, to support campaigns.
  • Training & Enablement : Educate field teams on ABM tactics and follow-up strategies to ensure seamless execution.
  • Qualifications

  • 7 years in B2B marketing for IT Services with 3+ years in ABM roles.
  • Expertise in marketing tools such as Marketo, Demandbase , LinkedIn, and Salesforce.
  • Proven ability to deliver high-ROI campaigns in a fast-paced environment.
  • Strong project management, analytical, and communication skills.
  • Please expect reasonable travel for this position – approximately a few times annually but based on the needs of the business
  • Soft Skills

  • Process Excellence
  • Collaboration
  • Communication
  • Emotional Intelligence
  • Open-Mindedness
  • Critical Thinking
  • Solution Orientation
  • Entrepreneurship
  • AI Proficiency
  • Data Literacy
  • Be Part of Our TP Family

    It is our mission to always provide an environment where our employees feel valued, inspired, and supported, so that they can bring their best selves to work every day. We believe that when employees are happy and healthy, they are more productive, creative, and engaged. We are committed to providing a workplace that is conducive to happiness and a healthy work-life balance. We also believe that to be our best selves, we need to be surrounded by people who are positive, supportive, and challenging. We are committed to creating a culture of inclusion and diversity, where everyone feels welcome and valued.

    TP is an Equal Opportunity Employer

    Create a job alert for this search

    Integrated Marketing Manager • Hanceville, AL, United States

    Related jobs
    Account Sales Manager-Birmingham

    Account Sales Manager-Birmingham

    Royal Brass and Hose • Birmingham, Alabama, United States, 35203
    Full-time
    Since 1949 Royal Brass and Hose has been a distributor of high-quality mobile equipment products like hydraulic and pneumatic parts, hoses, fittings, fasteners, adapters, and more.Our solutions, ex...Show more
    Last updated: 1 day ago
    Named Regional Account Manager

    Named Regional Account Manager

    Fortinet • Birmingham, AL, United States
    Full-time
    Join Fortinet, a cybersecurity pioneer with over two decades of excellence, as we continue to shape the future of cybersecurity and redefine the intersection of networking and security.At Fortinet,...Show more
    Last updated: 30+ days ago • Promoted
    Commercial Account Manager - Birmingham, AL

    Commercial Account Manager - Birmingham, AL

    Milliken & Company • Birmingham, AL, United States
    Full-time
    Milliken & Company is a global manufacturing leaderwhose focus on materials science delivers tomorrow's breakthroughs today. Fromindustry-leading molecules to sustainable innovations, Milliken creat...Show more
    Last updated: 13 days ago • Promoted
    Flexible Remote Work – Get Paid to Share Your Opinions on Top Brands

    Flexible Remote Work – Get Paid to Share Your Opinions on Top Brands

    OCPA • Blountsville, Indiana, us
    Remote
    Part-time +1
    Product Testers are wanted to work from home nationwide in the US to fulfill upcoming contracts with national and international companies. We guarantee 15-25 hours per week with an hourly pay of bet...Show more
    Last updated: 30+ days ago • Promoted
    Digital Marketing Analysts

    Digital Marketing Analysts

    Mercor • Birmingham, Alabama, US
    Remote
    Temporary
    Role Overview • • Mercor is seeking experienced digital marketing analytics professionals to support a performance optimization project with a top-tier analytics consultancy.This engagement focuses o...Show more
    Last updated: 13 hours ago • Promoted • New!
    Sales and Marketing Manager for Tax and Accounting Firm

    Sales and Marketing Manager for Tax and Accounting Firm

    Jackson Hewitt • Birmingham, AL, US
    Full-time
    Job Opportunity at Jackson Hewitt.At Jackson Hewitt, and its Franchisees, we provide an invaluable service in guiding our clients through the tax codes, rules, and processes.We do this with integri...Show more
    Last updated: 27 days ago • Promoted
    Remote Product Tester – $45 / hr + Free Products – Start Now!

    Remote Product Tester – $45 / hr + Free Products – Start Now!

    OCPA • Blountsville, Indiana, us
    Remote
    Part-time +1
    Product Testers are wanted to work from home nationwide in the US to fulfill upcoming contracts with national and international companies. We guarantee 15-25 hours per week with an hourly pay of bet...Show more
    Last updated: 30+ days ago • Promoted
    Marketing Managers (Professional, Scientific, and Technical Services)

    Marketing Managers (Professional, Scientific, and Technical Services)

    Mercor • Birmingham, Alabama, US
    Remote
    Full-time
    Mercor is recruiting • •Marketing Managers who work in Professional, Scientific, and Technical Services Sector • • as independent contractors working on a research project • •for one of the world’s top...Show more
    Last updated: 13 hours ago • Promoted • New!
    Director of Marketing (Remote)

    Director of Marketing (Remote)

    DemandFactor • Birmingham, AL, US
    Remote
    Full-time
    DemandFactor is a data-driven B2B growth and demand-generation company helping brands find, engage, and convert their next customers. We run full-funnel programs across intent, ABM, content syndicat...Show more
    Last updated: 1 day ago • Promoted
    Commercial Account Manager - Birmingham, AL

    Commercial Account Manager - Birmingham, AL

    Milliken & Company • Birmingham, AL, United States
    Full-time
    Milliken & Company is a global manufacturing leaderwhose focus on materials science delivers tomorrow's breakthroughs today. Fromindustry-leading molecules to sustainable innovations, Milliken creat...Show more
    Last updated: 14 days ago • Promoted
    Business Development Manager

    Business Development Manager

    Elwood Staffing • Birmingham, AL, USA
    Full-time
    Quick Apply
    Elwood Staffing is also a performance and results-driven culture for the hard-working, passionate, and highly motivated.You can expect a career that provides a constant variety of challenges along ...Show more
    Last updated: 30+ days ago
    Growth Marketing Senior Manager

    Growth Marketing Senior Manager

    Arlo • Birmingham, AL, US
    Full-time
    Marketing Professional Opportunity.At Arlo, we're passionate about creating innovative and reliable solutions that help people protect what matters most to them. Our team is dedicated to delivering ...Show more
    Last updated: 11 hours ago • Promoted • New!
    Business Manager

    Business Manager

    Victra - Verizon Wireless Premium Retailer • Fultondale, AL, US
    Full-time
    As a Business Manager here at Victra, Verizon's largest premium retailer in the United States, you will .In addition to the day-to-day support of business sales within your .You will need to be abl...Show more
    Last updated: 30+ days ago
    Key Account Manager I

    Key Account Manager I

    Advantage Solutions • Birmingham, AL, United States
    Full-time
    Job Locations US-AL-Birmingham | US-AL-Montgomery Primary Posting Location : City Birmingham Primary Posting Location : State / Province AL Primary Posti...Show more
    Last updated: 3 days ago • Promoted
    Commercial Insurance Marketing Account Executive

    Commercial Insurance Marketing Account Executive

    Marsh McLennan • Birmingham, AL, US
    Full-time
    Award-winning, inclusive, top workplace culture doesn't happen overnight.It's a result of hard work by extraordinary people. More than 11,000 of the industry's brightest talent drive our efforts to ...Show more
    Last updated: 30+ days ago • Promoted
    Bilingual Italian Marketing Expert

    Bilingual Italian Marketing Expert

    Mercor • Birmingham, Alabama, US
    Remote
    Full-time
    Mercor is seeking • •native Italian speakers • • who are also • •marketing professionals • • based in • •Italy • •.This role combines your • •marketing expertise • • across a wide variety of different subjects...Show more
    Last updated: 13 hours ago • Promoted • New!
    Growth Marketing Manager

    Growth Marketing Manager

    Deploy • Birmingham, Alabama, United States
    Remote
    Full-time
    Quick Apply
    This role is responsible for executing an effective growth marketing strategy and associated.The role will be instrumental in creating. You will use a variety of tactics, such as webinars,.Develop a...Show more
    Last updated: 30+ days ago
    Field Marketing Manager

    Field Marketing Manager

    Daxko • Birmingham, AL, US
    Full-time
    Daxko powers wellness to improve lives.Every day our team members focus their passion and expertise in helping health & wellness facilities operate efficiently and engage their members.Whether a ne...Show more
    Last updated: 23 hours ago • Promoted