Principal Product Marketer

A company is looking for a Principal Product Marketer, Hardware.

Key Responsibilities

Define and lead the end-to-end go-to-market strategy for new hardware products

Understand customer needs and collaborate with Product and Hardware teams to create compelling products

Own product positioning, messaging, and coordinate launch execution across cross-functional teams

Required Qualifications

Minimum of 8 years of professional experience, with at least 4 years in product marketing

Proven track record of crafting compelling product positioning and messaging

Experience in a fast-paced environment with strong organizational skills

Ability to drive strategy and motivate cross-functional teams

Hands-on approach to building and launching products