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Director, Communications Planning (Audience Strategy) Job at CMI Media Group in

Director, Communications Planning (Audience Strategy) Job at CMI Media Group in

MediabistroCherry Hill Township, NJ, United States
30+ days ago
Job type
  • Full-time
Job description

Director, Communications Planning (Audience Strategy)

Join to apply for the Director, Communications Planning (Audience Strategy) role at CMI Media Group .

Overview

CMI Media Group is seeking a Director, Communications Planning to join our collaborative team. This role involves creating compelling narratives that resonate with healthcare audiences and deliver impactful results for clients.

Responsibilities

  • Partner with Decision Sciences and Audience Intelligence teams to identify and understand target audiences.
  • Develop comprehensive customer decision journeys from awareness to action.
  • Uncover key insights and craft cohesive brand stories across media platforms.
  • Create strategic frameworks to guide media planning and ensure alignment with overall strategy.
  • Lead brainstorming sessions, foster creative thinking, and collaborate with internal and external teams.

Qualifications

  • Strong interest in consumer behavior, especially within healthcare.
  • Analytical skills to interpret data and develop strategies.
  • Excellent communication skills, both verbal and written.
  • Ability to work collaboratively in diverse teams.
  • Proactive problem-solving attitude and adaptability in a fast-paced environment.

    • Why Join CMI Media Group?

    We are a collective of over 1050 healthcare experts committed to making a difference. We offer a dynamic, supportive environment for growth and impact.

    Additional Details

  • Seniority level : Director
  • Employment type : Full-time
  • Job functions : Marketing, Public Relations, Writing / Editing
  • Industry : Advertising Services

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    Director Strategy • Cherry Hill Township, NJ, United States

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