Retail Media Account Director
Pacvue is the leading software suite for eCommerce advertising, sales, and intelligence. We help some of the world's largest brands grow their business on Amazon, Walmart, Instacart, and other marketplaces and work with sellers and agencies of all sizes to help them compete in the constantly changing world of online retail. Our mission is to empower teams to win in the future of eCommerce, and we do it by building first-to-market technology, solving complex problems with our customers, and bringing expertise, collaboration, and innovation to our work every single day.
Why work at Pacvue?
- Be on the cutting edge - Pacvue is transforming the way brands and sellers win online. Our product uses machine learning, artificial intelligence, and data to make intelligent decisions and recommendations
- Have fun we have an energetic and passionate team with a joint mission to win and help our brands and sellers succeed
- Learn from the best! Our team is filled with talented people who you will learn the latest best practices and thought leadership
- Grow fast e-Commerce industry has grown quickly in the past 2-3 years. Pacvue has outpaced most of the hi-tech companies in this market
About the role :
We are looking for a client-centric leader and retail media strategist to join the Growth and Experience organization at Pacvue. The ideal candidate is a self-starter with a proven track record of demonstrating ownership, building advertising strategies, and delivering results. Candidates must have a passion for retail media, creative problem solving, and take a "learn and be curious" mindset into their daily work. This position requires strong communication skills in order to gain alignment in pursuit of solutions to complex business problems. At times it will also require execution of media hands on keys across various retail media platforms. This includes activities such as creating and managing paid search and display media strategies for various retailers, providing annual and ongoing budget recommendations to help clients achieve their business objectives, designing and highlighting operational KPIs or opportunities that impact advertising effectiveness, and more.
Responsibilities :
Fully own client relationships by providing best in class account management, building solid rapport, demonstrating transparency, and delivering results against joint business objectivesManage a small team of Sr. Account Managers and Account Managers to deliver to clients' business objectivesDrive client test & learn calendar and ensure you are always bringing new ideas to the clientContribute to the Pacvue product by providing input and recommendations on new features and functionalityShowcase the power of Pacvue's technology by delivering on client objectives and contributing to industry training & education programsAct as a leader on the Pacvue Growth & Experience team through knowledge sharing with the broader Pacvue teamDevelop strategic growth plans, gain client alignment, and fully execute against the aligned upon approachMeasure efficacy of the strategy through regular reporting against core marketing KPIs and ad-hoc audits to identify areas for refinementLeverage retail media activities and other retail readiness recommendations to drive increased traffic and conversion and organic search ranking improvementHighlight incremental sales opportunities to clients through participation in Retailer programs, additional promotional opportunities, and recommendations to improve operational KPIsDevelop annual budget recommendations and properly allocate across campaigns to align with high level business objectivesDevelop an annual marketing calendar incorporating key drive periods including relevant macro and micro seasons, new product launches, and client media calendarsLeverage Pacvue technology to manage budget pacing, communicate with client on trends and pacing, and deliver results within client budget thresholdsPrepare weekly and monthly advertising reports, analyze category trends, measure advertising and total sales, identify account trends, and perform competitive benchmarking across the client's product portfolioResponsible for reporting, analysis and communication with Pacvue management teamsMaximize share, revenue, and profitability for clients while integrating client's internal objectives such as driving innovation or key items or product linesCreate strategic retail media plans for new product launches, including recommendations for retail readiness across core KPIsSkills & Qualifications :
7+ years' experience working in retail mediaPrevious enterprise level account management experience is a mustPrevious experience in people management, coaching, and developing others is strongly preferredPrevious product management, project management, financial analysis, and negotiation is a plusThe ideal candidate will be a self-starter, demonstrate ownership, work collaboratively, be transparent, and be action and results orientedProven track record in relationship building and account managementProven success in driving results and implementing ideas in a fast-paced environmentProven industry expertise, passion for mentorship, and ability to teach and motivate othersDemonstrate an in-depth understanding of how the Amazon marketplace and flywheel worksWorks efficiently and is always looking to streamline processes and workflowsExcellent organizational and communication skillsStrong analytical skills are a mustModerate Excel skills are a mustBenefits :
Unlimited Paid Time OffPaid Holidays and Floating HolidaysMedical, Dental, Vision, FSA / HSA, Life Insurance and Pet Insurance401k with Employer MatchTake up to 2 Days of Paid Time Off to Volunteer with a 501c OrganizationPaid Parental LeavePacvue is committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.