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Marketing Associate Job at Wilson's Farm in Lexington

Marketing Associate Job at Wilson's Farm in Lexington

MediabistroLexington, MA, United States
30+ days ago
Job type
  • Full-time
Job description

Job Type

Full-time

Description

Wilson Farm seeks an experienced, hands-on, store-based, Marketing Associate. This is a full-time onsite position (5 days, 45-50 hours / week, which may evolve as you get to know the business, and during our peak seasons, holidays and events, will likely increase). Ideally, scheduled days off would be Monday & Tuesday. Above all, this is a general Marketing position with a focus on Event Coordination. You will be fully engaged and involved within the day to day of the Marketing and Events department. We are a high-energy, customer-focused, hard-working organization and like to have fun! This position starts at $23 / hr commensurate with experience.

Responsibilities :

  • Work with department manager to create new and fresh ideas for promotional opportunities
  • Facilitate in-store and off-site promotions and events as well as seasonal activities to increase customer foot traffic and boost overall sales. This includes all food samplings, department specialty events (including in-store festivals, pick-your-own tulips, weekend Fall activities in October, ice cream social weekend, and more!), employee events, etc., and all logistics necessary to successfully execute these activities
  • Expand use of public relations, advertising and community relations (participate in writing / designing collateral materials)
  • Miscellaneous projects include (but not limited to) : photograph Wilson Farm offerings, maintain signage, and any / all projects and assignments as created by the department manager, you or management

Requirements

  • Minimum of 3-5 years relevant experience in marketing, promotions and events - ideally in the retail, event planning or hospitality industries
  • Experience with planning / managing a promotional budget, resources and logistics
  • Flexible and adaptable work style (priorities can shift quickly), "can-do" attitude
  • Enthusiastic, innovative and outgoing personality
  • Qualifications :

  • Experience with both MACs and PCs
  • Expertise with promotions on social media platforms
  • Proficient with Microsoft Office Suite, Adobe Suite; including Illustrator & Photoshop
  • Strong communication skills : verbal and written
  • Degree in Marketing, Communications or Business preferred
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    Marketing Associate • Lexington, MA, United States