Digital Marketing Manager - SEM

Digital Marketing Manager - Sem

Diligent is the AI leader in governance, risk and compliance (GRC) SaaS solutions, helping more than 1 million users and 700,000 board members to clarify risk and elevate governance. The Diligent One Platform gives practitioners, the C-Suite and the board a consolidated view of their entire GRC practice so they can more effectively manage risk, build greater resilience and make better decisions, faster. At Diligent, we're building the future with people who think boldly and move fast. Whether you're designing systems that leverage large language models or part of a team reimaging workflows with AI, you'll help us unlock entirely new ways of working and thinking. Curiosity is in our DNA, we look for individuals willing to ask the big questions and experiment fearlessly - those who embrace change not as a challenge, but as an opportunity. The future belongs to those who keep learning, and we are building it together. At Diligent, you're not just building the future - you're an agent of positive change, joining a global community on a mission to make an impact.

Join the team powering a champion brand's journey to accelerate revenue growth. Diligent is seeking a Performance Marketing Manager (SEM) to elevate our high-impact search campaigns across Google and Microsoft Ads. In this role, you'll manage significant annual SEM budgets and play a critical role in driving transformative pipeline growth and revenue across global markets and multiple product lines. Reporting to the Head of Search, you'll work cross-functionally with global marketing teamsconnecting SEO, Brand, Content, Web, Demand Generation, and SEM efforts to build a powerful engine that drives conversions at scale.

This role is for you if you are : Diligent about creating strategic taxonomy that unlocks scale. Not just privy on changes in the SEM landscape but attacks new opportunities to get ahead of the competition head on. Somebody that thrives when the stakes are at their highest. A lifelong learner with a growth mindset that finds purpose in challenging status quos and setting the bar higher. Bringing deep full stack paid search expertise, with a proven track record of scaling budgets, generating demand, and driving efficiency. Self-motivated and accountable to others, seeking a role where you can push your own limits and take the next step in your career.

Key responsibilities include : Architect and execute paid search strategies across Google Ads, Microsoft Ads, and SA360 that do more than compete they redefine what high-performance looks like. Command multi-million-dollar budgets with a strategic taxonomy built to unlock scale, pivot quickly, and maintain precision even under intense growth targets. Build and iterate keyword portfolios, ad copy frameworks, and audience segmentation plans that transform curiosity into pipeline and pipeline into revenue. Lead roadmaps for SEM related ad creative, extensions, and landing page experiments, ensuring every touchpoint is engineered for maximum impact and measurable ROI. Leverage AI-powered tools to optimize SEM and SEO strategies, including bid management, keyword targeting, content optimization, and performance forecasting to maximize traffic growth and ROI.

Qualifications include : 35 years of marketing experience with a strong focus on paid search, preferably in B2B SaaS. Proven success growing annual SEM budgets with measurable ROI and can speak to how you did it. Expertise in optimizing campaign taxonomy across multiple business units and geographies. Hands-on proficiency with Google Ads, Microsoft Ads, and SA360, including portfolio bidding and automation. Strong analytical and reporting skills with tools like Looker, GA4, Tableau, and spreadsheets. Familiarity with Salesforce, Tableau, and attribution modeling. Experience working with agencies or teams and collaborating across marketing, sales, and operations teams.

Top candidates will have : 35 years of direct full-stack experience managing global, multi-product SA360 accounts with high budgets. Experience leveraging agentic AI tools to automate workflows, accelerate insights, and amplify impact, freeing up time for higher-value strategic work. Familiarity with governance, risk, and compliance (GRC) domains including enterprise risk management (ERM), market disclosure obligations (MDO), and adjacent areas like ESG, audit, and board governance to effectively align SEM campaigns with Diligent's solutions and buyer priorities. An unwavering commitment to competing with a winning mentality.