Program Manager, Digital Marketing

Program Manager, Digital Marketing page is loaded## Program Manager, Digital Marketinglocations :

Detroit - 3000 Town Centertime type :

Full timeposted on :

Posted Todayjob requisition id :

R1100051

• Job Description :
• Job Description :
• We are looking for an experienced Program Manager to lead complex digital marketing programs for our diverse portfolio of US and global clients. You will navigate the complexities of large-scale marketing programs while ensuring seamless execution across multiple teams, geographies, and client stakeholders. You will have experience managing high-visibility programs in a fast-paced agency environment.You will work on cutting-edge marketing programs for world-class brands while developing your career at one of the industry's leading marketing agencies. If you are someone who excels in a client-focused environment and can balance strategic thinking with hands-on execution excellence, come join us!This is a remote position reporting to VP, Program Director.
• Responsibilities :
• Program Strategy & Planning
• Develop comprehensive program strategies and roadmaps for complex, multi-channel marketing programs spanning digital, traditional, and experiential touchpoints as well as CRM Transformation programs
• Lead cross-functional planning sessions with creative, strategy, data analytics, technology, and media teams to ensure integrated program delivery
• Create detailed program charters, scope documents, and success metrics aligned with client goalsClient Relationship Management
• Be the primary contact for assigned client stakeholders, building trust and maintaining strategic relationships across multiple markets
• Facilitate regular client communications, including client stakeholder presentations, program reviews, and weekly status sessions
• Help the working team navigate complex client organizational structures and cultural considerations for global programsTeam Leadership & Coordination
• Lead matrixed teams of 15-30 professionals across multiple disciplines, including creative directors, strategists, data scientists, developers, and media planners
• Coordinate resources across regional offices and time zones to ensure program delivery
• Mentor junior project managers, providing guidance on best practices and career development
• Foster collaboration between our teams and external partners, including vendors, production companies, and technology providersProgram Execution & Delivery
• Oversee program execution, ensuring deliverables meet quality standards and deadlines across all workstreams
• Manage program budgets ranging from $1M-$3M+, including forecasting, tracking, and optimization recommendations
• Implement risk management strategies and contingency planning for complex, multi-phase programs
• Lead post-program retrospectives and capture best practices for future initiatives
• Required Qualifications :
• Education & Experience
• Bachelor's degree in Marketing, Business Administration, Communications, or related field
• Experience in marketing agency or consulting environments
• Track record managing programs exceeding $2-3M in total investment
• Experience working with Fortune 500 clients and global brands
• Experience overseeing and ensuring delivery of Data and Identity programs
• Advanced proficiency in project management tools (Smartsheet, Jira, Microsoft Project, or similar)
• Familiarity with marketing technology stack including CRM systems, marketing automation platforms, data management and eCommerce tools
• Experience managing large, diverse teams in matrixed environments
• Experience presenting to executives
• Cultural sensitivity and experience working across international marketsThe annual salary range for this position is $94,000 - $152,375. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.Benefits available with this position include :
• Medical, vision, and dental insurance,
• Life insurance,
• Short-term and long-term disability insurance,
• 401k,
• Flexible paid time off,
• At least 15 paid holidays per year,
• Paid sick and safe leave, and
• Paid parental leave.Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit .#LI-Remote#LI-AJ1
• Location :
• Detroit - 3000 Town Center
• Brand :
• Merkle
• Time Type :
• Full time
• Contract Type :
• PermanentDentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail toApplicantAccommodations@dentsu.comby clicking on the link to let usknow the nature of your accommodation request and your contact information. We are here to support you.

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